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CEOE Marketing Education: Practice & Study Guide

Course Summary

Use this study guide course to review for the CEOE Marketing Education test. The video lessons and quizzes cover all of the marketing principles and strategies that you my be asked about on the exam and can help you prepare for test day.
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22 Chapters in CEOE Marketing Education: Practice & Study Guide

22 chapters in CEOE Marketing Education: Practice & Study Guide

Ch 1. CEOE Marketing: Marketing Principles {{cp.topicAssetIdToProgress[50026].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Introduction to Marketing: Definition and Applications Score: {{cp.lessonAssetIdToProgress[1500].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1500].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Marketing, Production, Sales & Societal Marketing Orientation Score: {{cp.lessonAssetIdToProgress[1501].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1501].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Market Orientation and Sales Orientation: Definition and Differences Score: {{cp.lessonAssetIdToProgress[1502].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1502].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Marketing Environment: External Influences on Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1515].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1515].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Attitudes, Values & Belief: Social Factors in Marketing Score: {{cp.lessonAssetIdToProgress[1516].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1516].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Consumer and Industry Reaction to the Market and Economy Score: {{cp.lessonAssetIdToProgress[1517].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1517].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - The Political and Legal Environment of Marketing Score: {{cp.lessonAssetIdToProgress[1519].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1519].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Foreign and Domestic Business Competition: Definition and Regulations Score: {{cp.lessonAssetIdToProgress[1520].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1520].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Social Significance of Marketing Score: {{cp.lessonAssetIdToProgress[50027].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50027].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Marketing Research: Definition, Purpose and Role in Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1537].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1537].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - How to Design Market Research Studies Score: {{cp.lessonAssetIdToProgress[50029].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50029].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - How to Establish a Marketing Research Project Score: {{cp.lessonAssetIdToProgress[1538].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1538].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - How to Interpret Marketing Data Score: {{cp.lessonAssetIdToProgress[50030].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50030].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - How to Identify Sources of Error in Marketing Research Data Score: {{cp.lessonAssetIdToProgress[50031].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50031].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - How to Evaluate Survey Questions & Design Score: {{cp.lessonAssetIdToProgress[50032].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50032].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Determining When Marketing Research Is the Best Solution Score: {{cp.lessonAssetIdToProgress[50033].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50033].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - What Are Descriptive Statistics? - Definition and Uses Score: {{cp.lessonAssetIdToProgress[13769].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13769].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - What Is Marketing Strategy? - Examples & Objectives Score: {{cp.lessonAssetIdToProgress[5286].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[5286].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Strategies for Reaching Global Markets: Examples & Types Score: {{cp.lessonAssetIdToProgress[13425].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13425].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - International Marketing: The Importance of Global Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1522].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1522].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Breaking Into Foreign Markets: International Marketing Strategies Score: {{cp.lessonAssetIdToProgress[1526].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1526].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Competitive Advantage: The Importance of Strategic Marketing Score: {{cp.lessonAssetIdToProgress[1507].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1507].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - How to Identify Strategic Alternatives in Marketing Score: {{cp.lessonAssetIdToProgress[1511].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1511].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - The Marketing Mix: Product, Place, Price & Promotion Score: {{cp.lessonAssetIdToProgress[1513].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1513].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Target Market Strategies for Successful Business Score: {{cp.lessonAssetIdToProgress[1512].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1512].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Ethical & Unethical Target Marketing in Business Score: {{cp.lessonAssetIdToProgress[29953].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[29953].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Market Segmentation: Why Market Segments Are Important to Marketers Score: {{cp.lessonAssetIdToProgress[1540].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1540].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Market Segmentation: Geographic, Demographic, Psychographic & More Score: {{cp.lessonAssetIdToProgress[1541].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1541].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - How to Segment Business Markets Step-by-Step Score: {{cp.lessonAssetIdToProgress[1542].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1542].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Retail Segments, Target Markets and Marketing Strategies Score: {{cp.lessonAssetIdToProgress[1555].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1555].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - What is a Business Product: Definition for Marketers Score: {{cp.lessonAssetIdToProgress[1544].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1544].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Consumer Products: Convenience, Shopping, Specialty & Unsought Products Score: {{cp.lessonAssetIdToProgress[1545].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1545].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Product Development and Business Growth: Process & Strategies Score: {{cp.lessonAssetIdToProgress[1546].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1546].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - How to Develop and Market New Consumer Products Score: {{cp.lessonAssetIdToProgress[1549].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1549].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - How Quality Assurance Concepts Benefit Product & Service Offerings Score: {{cp.lessonAssetIdToProgress[50036].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50036].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Types of New Products: New Product Lines, Product Improvements & More Score: {{cp.lessonAssetIdToProgress[1550].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1550].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - How to Create a Marketing Mix for Individual Cultures & Countries Score: {{cp.lessonAssetIdToProgress[1551].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1551].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - How a New Product is Adopted by Consumers Score: {{cp.lessonAssetIdToProgress[1552].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1552].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Classes of Adopters: Innovators, Early, Late and Laggards Score: {{cp.lessonAssetIdToProgress[5712].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[5712].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Product Life Cycles: Development, Design and Beyond Score: {{cp.lessonAssetIdToProgress[1553].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1553].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Retailing's Role in Marketing: Definition and Dimensions Score: {{cp.lessonAssetIdToProgress[1554].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1554].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - Retail Marketing Mix vs. Traditional Marketing Mix Score: {{cp.lessonAssetIdToProgress[1556].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1556].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Services Marketing: The Difference Between Services and Goods Score: {{cp.lessonAssetIdToProgress[1558].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1558].bestScoreQuestions}}  Take Quiz Optional
Lesson 14 - How Non-Profit Marketing Differs from For-Profit Marketing Score: {{cp.lessonAssetIdToProgress[1559].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1559].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Positioning and Differentiation in Consumer Marketing Score: {{cp.lessonAssetIdToProgress[1543].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1543].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Branding and Brand Equity in Business Marketing Score: {{cp.lessonAssetIdToProgress[1547].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1547].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - What Is Consumer Protection? - Product Liability, Laws & Rights Score: {{cp.lessonAssetIdToProgress[11785].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[11785].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Five Major Consumer Rights Score: {{cp.lessonAssetIdToProgress[29951].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[29951].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Government Regulation Agencies for Consumer Protection Score: {{cp.lessonAssetIdToProgress[29598].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[29598].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - What Is Feedback in Marketing? - Definition, Systems & Examples Score: {{cp.lessonAssetIdToProgress[9571].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[9571].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Pricing Strategy in Marketing: Definition, Types & Examples Score: {{cp.lessonAssetIdToProgress[6602].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[6602].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Pricing Decisions: Profit-Oriented, Sales & Status Quo Score: {{cp.lessonAssetIdToProgress[1583].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1583].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Pricing Objectives: How Firms Decide on a Pricing Strategy Score: {{cp.lessonAssetIdToProgress[1584].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1584].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Pricing Strategy and Consumer Perception Score: {{cp.lessonAssetIdToProgress[1585].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1585].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Price Elasticity: Understanding Supply and Demand Score: {{cp.lessonAssetIdToProgress[1586].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1586].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Pricing Cost: What Motivates Mark-up and Break-Even Pricing Score: {{cp.lessonAssetIdToProgress[1587].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1587].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - How to Calculate Markdown & Discount Pricing Score: {{cp.lessonAssetIdToProgress[50039].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50039].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Addition, Subtraction, Multiplication, and Division with Decimal Notation Score: {{cp.lessonAssetIdToProgress[14475].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14475].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Price Selection: How Businesses Select the Correct Price for Products Score: {{cp.lessonAssetIdToProgress[1588].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1588].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - How Prices Can Be Adjusted in Response to Environmental Factors Score: {{cp.lessonAssetIdToProgress[1589].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1589].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Economic Factors of Pricing and Pricing Strategy Score: {{cp.lessonAssetIdToProgress[1590].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1590].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Marketing Channel: Definition and Function in the Marketplace Score: {{cp.lessonAssetIdToProgress[1560].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1560].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Channel Intermediaries: Definition and Function in Business Score: {{cp.lessonAssetIdToProgress[1561].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1561].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Marketing Utilities Performed by Intermediaries Score: {{cp.lessonAssetIdToProgress[14292].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14292].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Types of Wholesale Intermediaries Score: {{cp.lessonAssetIdToProgress[14295].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14295].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Retail Distribution Strategies Score: {{cp.lessonAssetIdToProgress[14294].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14294].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Non-Store Retailing: Types, Trends & Examples Score: {{cp.lessonAssetIdToProgress[14293].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14293].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Channel Conflict: Horizontal & Vertical Conflict Score: {{cp.lessonAssetIdToProgress[1562].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1562].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Supply Chain Management: Technology, Measurement, Relationship & Material Integration Score: {{cp.lessonAssetIdToProgress[1563].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1563].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Systems That Influence Cooperation in the Supply Channel Score: {{cp.lessonAssetIdToProgress[14296].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14296].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Logistics of Goods and Services Score: {{cp.lessonAssetIdToProgress[14297].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14297].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - e-commerce & m-commerce: Buying & Selling on the Web & Mobile Devices Score: {{cp.lessonAssetIdToProgress[1755].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1755].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Understanding the Consumer Decision-Making Process: A Marketing Must Score: {{cp.lessonAssetIdToProgress[1529].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1529].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Consumer Behavior Theory and Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1528].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1528].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Consumer Psychology and the Purchase Process Score: {{cp.lessonAssetIdToProgress[1530].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1530].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Brand Familiarity and the Purchase Process Score: {{cp.lessonAssetIdToProgress[2808].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2808].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Cognitive Dissonance & Post-Purchase Process Score: {{cp.lessonAssetIdToProgress[2807].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2807].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Buying Behavior and Marketing: Types of Consumer Buying Decisions Score: {{cp.lessonAssetIdToProgress[1531].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1531].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Relationship Selling vs. Traditional Methods: Definition and Purpose Score: {{cp.lessonAssetIdToProgress[1581].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1581].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Personal Selling: The Steps of the Selling Process Score: {{cp.lessonAssetIdToProgress[1582].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1582].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Techniques for Assisting Customers in the Selling Process Score: {{cp.lessonAssetIdToProgress[50042].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50042].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Ethical Issues That Impact the Personal Selling Process Score: {{cp.lessonAssetIdToProgress[50043].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50043].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - How Technology & Regulations Affect the Sales Process Score: {{cp.lessonAssetIdToProgress[50044].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50044].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - How to Analyze Selling Activities & Results Score: {{cp.lessonAssetIdToProgress[50045].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50045].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - What Is Customer Service? - Definition, Types & Role in Marketing Score: {{cp.lessonAssetIdToProgress[9582].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[9582].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - What is Customer Satisfaction? - Definition & Examples Score: {{cp.lessonAssetIdToProgress[3792].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[3792].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Customer Relations: Definition & Concept Score: {{cp.lessonAssetIdToProgress[8495].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[8495].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Ethical Behavior in Marketing: What Are Marketing Ethics? Score: {{cp.lessonAssetIdToProgress[1503].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1503].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Customer Relationship Management and Marketing Technology Score: {{cp.lessonAssetIdToProgress[1579].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1579].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Customer Relationship Management: Using CRM to Focus on Customers Score: {{cp.lessonAssetIdToProgress[1773].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1773].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Promotion's Role in the Marketing Mix: Strategy & Success Score: {{cp.lessonAssetIdToProgress[50048].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50048].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Promotion and the Consumer Communication Process Score: {{cp.lessonAssetIdToProgress[1566].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1566].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Goals of Promotion and the Marketing Mix Score: {{cp.lessonAssetIdToProgress[1567].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1567].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Consumer Awareness of Promotion: The AIDA Acronym Score: {{cp.lessonAssetIdToProgress[1568].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1568].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - The Promotional Mix: Target Markets, Buying Decisions & More Score: {{cp.lessonAssetIdToProgress[1570].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1570].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Effects of Advertising on Consumer Buying Behavior Score: {{cp.lessonAssetIdToProgress[1571].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1571].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Types of Advertising: Institutional and Product Advertising Score: {{cp.lessonAssetIdToProgress[1572].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1572].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Advertising Media Choices and Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1573].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1573].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Developing a Media Advertisement: Factors & Procedures Score: {{cp.lessonAssetIdToProgress[50049].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50049].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Visual Design of Your Message: Consistency, Balance, Restraint & Detail Score: {{cp.lessonAssetIdToProgress[21311].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21311].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - How to Apply Design Principles to Marketing Score: {{cp.lessonAssetIdToProgress[50050].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50050].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - How Public Relations is Different from Advertising Score: {{cp.lessonAssetIdToProgress[1574].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1574].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Why Companies Use Public Relations Score: {{cp.lessonAssetIdToProgress[1575].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1575].bestScoreQuestions}}  Take Quiz Optional
Lesson 14 - Sales Promotion in the Promotional Marketing Mix Score: {{cp.lessonAssetIdToProgress[1576].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1576].bestScoreQuestions}}  Take Quiz Optional
Lesson 15 - Consumer Sales Promotion: Definition and Purpose Score: {{cp.lessonAssetIdToProgress[1577].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1577].bestScoreQuestions}}  Take Quiz Optional
Lesson 16 - Trade Sales Promotion and the Promotional Marketing Mix Score: {{cp.lessonAssetIdToProgress[1578].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1578].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Merchandising Company: Definition, Activities & Income Components Score: {{cp.lessonAssetIdToProgress[23183].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23183].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Items that Make Up Merchandise Inventory Score: {{cp.lessonAssetIdToProgress[23184].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23184].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Inventory Cost: Definition, Methods & Types Score: {{cp.lessonAssetIdToProgress[23185].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23185].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Accounting for Inventory Purchases Score: {{cp.lessonAssetIdToProgress[23186].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23186].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Perpetual and Periodic Inventory Systems Score: {{cp.lessonAssetIdToProgress[23187].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23187].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Recording Purchases Using the Perpetual System Score: {{cp.lessonAssetIdToProgress[23188].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23188].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Accounting for Inventory Sales Score: {{cp.lessonAssetIdToProgress[23189].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23189].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Inventory Valuation Methods: Specific Identification, FIFO, LIFO & Weighted Average Score: {{cp.lessonAssetIdToProgress[18503].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18503].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Net Realizable Value of Inventory: Definition & Method Score: {{cp.lessonAssetIdToProgress[23196].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23196].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - The Lower of Cost or Market of Inventory: Definition & Method Score: {{cp.lessonAssetIdToProgress[23197].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[23197].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Macroeconomic Issues in Business Score: {{cp.lessonAssetIdToProgress[14581].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14581].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - How the Government Protects the U.S. Economy Score: {{cp.lessonAssetIdToProgress[20616].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[20616].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - The Business Cycle: Economic Performance Over Time Score: {{cp.lessonAssetIdToProgress[1966].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1966].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - How Fiscal Policy and Monetary Policy Affect the Economy Score: {{cp.lessonAssetIdToProgress[12283].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[12283].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Growth Policy and Economic Productivity Score: {{cp.lessonAssetIdToProgress[1981].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1981].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Gross Domestic Product: Definition and Components Score: {{cp.lessonAssetIdToProgress[1931].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1931].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - How to Calculate the Break Even Point - Definition & Formula Score: {{cp.lessonAssetIdToProgress[15788].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[15788].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Natural Rate of Unemployment: Definition and Formula Score: {{cp.lessonAssetIdToProgress[1947].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1947].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Consumer Price Index: Measuring the Cost of Living and Inflation Score: {{cp.lessonAssetIdToProgress[1935].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1935].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - International Trade Regulations & Restrictions Score: {{cp.lessonAssetIdToProgress[14123].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[14123].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - International Trade Organizations and Trade Agreements Score: {{cp.lessonAssetIdToProgress[32211].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[32211].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - Importing and Exporting in a Global Market: Definition, Process & Importance Score: {{cp.lessonAssetIdToProgress[13424].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13424].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Exchange Rate: Determination and Conversion Across Countries Score: {{cp.lessonAssetIdToProgress[2015].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2015].bestScoreQuestions}}  Take Quiz Optional
Lesson 14 - Free Enterprise: Profit, Risk, Competition & Productivity Score: {{cp.lessonAssetIdToProgress[59427].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[59427].bestScoreQuestions}}  Take Quiz Optional
Lesson 15 - How Microeconomic Principles Affect Business Decisions Score: {{cp.lessonAssetIdToProgress[50056].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50056].bestScoreQuestions}}  Take Quiz Optional
Lesson 16 - What are Economic Resources? - Definition, Types & Examples Score: {{cp.lessonAssetIdToProgress[7921].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[7921].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - What Is Sole Proprietorship: Definition, Advantages & Disadvantages Score: {{cp.lessonAssetIdToProgress[13430].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13430].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - The Basics of Partnerships: Types & Examples Score: {{cp.lessonAssetIdToProgress[12714].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[12714].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - What Is a Limited Liability Partnership? - Definition, Advantages & Disadvantages Score: {{cp.lessonAssetIdToProgress[13436].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13436].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Corporations: Types, Advantages, Disadvantages & Examples Score: {{cp.lessonAssetIdToProgress[12715].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[12715].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Business Plans: How to Develop a Business Mission Statement Score: {{cp.lessonAssetIdToProgress[1508].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1508].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Mechanistic & Organic Organizational Business Structures Score: {{cp.lessonAssetIdToProgress[2074].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2074].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - What is an Entrepreneur? - Definition, Characteristics & Examples Score: {{cp.lessonAssetIdToProgress[12720].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[12720].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Franchises: Opportunities and Challenges Score: {{cp.lessonAssetIdToProgress[12717].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[12717].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - What is a Marketing Plan? - Definition & Sample Score: {{cp.lessonAssetIdToProgress[9219].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[9219].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - What is SWOT: Situation Analysis in Marketing Score: {{cp.lessonAssetIdToProgress[1509].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1509].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Sales Forecasts, Marketing Metrics & Marketing Budgets Score: {{cp.lessonAssetIdToProgress[50059].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50059].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - What Are Marketing Objectives? - Examples & Overview Score: {{cp.lessonAssetIdToProgress[5282].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[5282].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Integrated Marketing Communication and the Marketing Plan Score: {{cp.lessonAssetIdToProgress[1569].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1569].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Marketing Plan Controls: Examples & Explanation Score: {{cp.lessonAssetIdToProgress[7548].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[7548].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - How to Evaluate a Marketing Plan Score: {{cp.lessonAssetIdToProgress[50060].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50060].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - The Role and Responsibilities of Financial Managers Score: {{cp.lessonAssetIdToProgress[13870].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13870].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - The Financial Planning Process Score: {{cp.lessonAssetIdToProgress[13871].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13871].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Establishing Financial Controls & Securing Operating Funds Score: {{cp.lessonAssetIdToProgress[59428].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[59428].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Debt Capital Vs Equity Capital Score: {{cp.lessonAssetIdToProgress[13873].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13873].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Sources of Short-Term Financing Score: {{cp.lessonAssetIdToProgress[13874].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13874].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Sources of Long-Term Financing Score: {{cp.lessonAssetIdToProgress[13875].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13875].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Principles of Business & Consumer Credit Score: {{cp.lessonAssetIdToProgress[50062].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50062].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Barriers to Effective Communication: Definition & Examples Score: {{cp.lessonAssetIdToProgress[7765].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[7765].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Communication Skills Needed in a Knowledge Economy Score: {{cp.lessonAssetIdToProgress[18908].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18908].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - The Communication Process Score: {{cp.lessonAssetIdToProgress[2124].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2124].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - What Is Effective Listening in the Workplace? - Definition, Techniques & Barriers Score: {{cp.lessonAssetIdToProgress[18916].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18916].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - How Perception Influences the Communication Process Score: {{cp.lessonAssetIdToProgress[18917].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18917].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Types of Communication: Interpersonal, Non-Verbal, Written & Oral Score: {{cp.lessonAssetIdToProgress[2125].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2125].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Choosing Your Channel of Communication: Oral, Written, Visual & Electronic Score: {{cp.lessonAssetIdToProgress[21113].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21113].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Informational and Analytical Reports: Definition and Uses Score: {{cp.lessonAssetIdToProgress[22091].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[22091].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Planning for Informational & Analytical Reports Score: {{cp.lessonAssetIdToProgress[38799].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[38799].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - One-Way Communication: Definition, Advantages & Examples Score: {{cp.lessonAssetIdToProgress[24372].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[24372].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Human Resource Management: Hiring and Staffing Score: {{cp.lessonAssetIdToProgress[2138].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2138].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Assessing Training Needs of an Organization Score: {{cp.lessonAssetIdToProgress[3179].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[3179].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Human Resource Management (HRM): Laws & Regulations Score: {{cp.lessonAssetIdToProgress[2142].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2142].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - The Hiring Process: How Human Resource Managers Recruit and Hire Employees Score: {{cp.lessonAssetIdToProgress[2139].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2139].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Common Staffing Selection Methods: Definitions, Interview Types, Pros & Cons Score: {{cp.lessonAssetIdToProgress[19561].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[19561].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Internal Recruitment: Definition, Methods & Process Score: {{cp.lessonAssetIdToProgress[7881].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[7881].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - External Recruitment: Advantages, Disadvantages & Methods Score: {{cp.lessonAssetIdToProgress[7884].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[7884].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - New Employee Orientation: Function & Characteristics Score: {{cp.lessonAssetIdToProgress[2140].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2140].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Types of Employee Training Programs Score: {{cp.lessonAssetIdToProgress[2141].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2141].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Realistic Job Previews: Definition, Purpose & Examples Score: {{cp.lessonAssetIdToProgress[9188].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[9188].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Management in Organizations: Top, Middle & Low-Level Managers Score: {{cp.lessonAssetIdToProgress[2031].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2031].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Managerial Skills: How Good Managers Promote Productivity Score: {{cp.lessonAssetIdToProgress[2032].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2032].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Henry Mintzberg's Managerial Roles Score: {{cp.lessonAssetIdToProgress[2033].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2033].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Four Functions of Management: Planning, Organizing, Leading & Controlling Score: {{cp.lessonAssetIdToProgress[2034].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2034].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Planning as a Function of Management Score: {{cp.lessonAssetIdToProgress[2059].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2059].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Types of Planning: Strategic, Tactical, Operational & Contingency Planning Score: {{cp.lessonAssetIdToProgress[2060].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2060].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - The Strategic Management Process Score: {{cp.lessonAssetIdToProgress[2148].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2148].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Organizing as a Function of Management Score: {{cp.lessonAssetIdToProgress[2072].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2072].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Leading as a Function of Management Score: {{cp.lessonAssetIdToProgress[2090].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2090].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Leadership: Leaders & Their Role in Organizations Score: {{cp.lessonAssetIdToProgress[2088].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2088].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Controlling as a Function of Management Score: {{cp.lessonAssetIdToProgress[2129].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2129].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Motivation Theory: Needs-Based & Behavior-Based Score: {{cp.lessonAssetIdToProgress[2109].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2109].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - The Pygmalion Effect: Influencing Employee Behavior Score: {{cp.lessonAssetIdToProgress[2110].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2110].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Herzberg's Two-Factor Theory: Hygiene Factors & Motivation Score: {{cp.lessonAssetIdToProgress[2111].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2111].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Alderfer's ERG Theory & Employee Motivation in the Workplace Score: {{cp.lessonAssetIdToProgress[2112].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2112].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Acquired Needs Theory: Need for Achievement, Power & Affiliation Score: {{cp.lessonAssetIdToProgress[2113].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2113].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Equity Theory of Motivation: Reward & Effort Score: {{cp.lessonAssetIdToProgress[2114].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2114].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Vroom's Expectancy Theory of Employee Motivation Score: {{cp.lessonAssetIdToProgress[2115].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2115].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Thorndike's Reinforcement Theory: Using Consequences to Motivate Employees Score: {{cp.lessonAssetIdToProgress[2116].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2116].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Locke's Goal-Setting Theory: Using Goals to Advance Motivation Score: {{cp.lessonAssetIdToProgress[2117].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2117].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Reward Systems & Employee Behavior: Intrinsic & Extrinsic Rewards Score: {{cp.lessonAssetIdToProgress[2118].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2118].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Types of Job Redesign: Job Enrichment, Enlargement & Rotation Score: {{cp.lessonAssetIdToProgress[2119].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2119].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - How to Empower Employees & Improve Employee Performance Score: {{cp.lessonAssetIdToProgress[2120].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2120].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Job Flexibility in the Workplace Score: {{cp.lessonAssetIdToProgress[2121].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2121].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - What Is an Information System? Score: {{cp.lessonAssetIdToProgress[1722].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1722].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Information Systems Resources: Networks, Hardware, Software, Data & People Score: {{cp.lessonAssetIdToProgress[1724].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1724].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Cloud Computing and Databases: Technology to Improve Database Management Score: {{cp.lessonAssetIdToProgress[9270].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[9270].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Database Concepts and Structures: The Elements That Make Up a Database Score: {{cp.lessonAssetIdToProgress[8621].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[8621].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Types of Data: Text, Numbers & Multimedia Score: {{cp.lessonAssetIdToProgress[8625].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[8625].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Database and Spreadsheet Software: Excel, Access, dBase & Lotus 1-2-3 Score: {{cp.lessonAssetIdToProgress[1742].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1742].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Desktop Publishing & Word Processing Software: MS Word, InDesign & WordPerfect Score: {{cp.lessonAssetIdToProgress[1740].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1740].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Computer Operating Systems: Managing Hardware and Software Resources Score: {{cp.lessonAssetIdToProgress[1735].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1735].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - What is Computer Hardware? - Components, Definition & Examples Score: {{cp.lessonAssetIdToProgress[6121].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[6121].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Enterprise Software for Business Applications Score: {{cp.lessonAssetIdToProgress[1770].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1770].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - The Components of a Telecommunications System Score: {{cp.lessonAssetIdToProgress[1757].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1757].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - Client/Server and Mainframe Systems Used in Telecommunication Systems Score: {{cp.lessonAssetIdToProgress[1758].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1758].bestScoreQuestions}}  Take Quiz Optional
Course Progress Best Score
Lesson 1 - Marketing Career Opportunities Score: {{cp.lessonAssetIdToProgress[50069].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50069].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - How to Maximize Your Internship's Career Potential Score: {{cp.lessonAssetIdToProgress[19286].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[19286].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - How to Create a Great Resume and Cover Letter Score: {{cp.lessonAssetIdToProgress[18958].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18958].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Parts of Your Resume: Sections & Relevant Information Score: {{cp.lessonAssetIdToProgress[21298].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21298].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Tailoring the Content of Your Resume for a Job Score: {{cp.lessonAssetIdToProgress[21299].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21299].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Formatting Your Resume: Layout & Distribution Types Score: {{cp.lessonAssetIdToProgress[21300].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21300].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - The Cover Letter: Importance, Details & Format Score: {{cp.lessonAssetIdToProgress[21301].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21301].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - How to Avoid Common Job Application Mistakes Score: {{cp.lessonAssetIdToProgress[18961].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18961].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - How to Prepare For Your Job Interview Score: {{cp.lessonAssetIdToProgress[18962].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18962].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - How to Avoid Job Interview Pitfalls Score: {{cp.lessonAssetIdToProgress[18963].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18963].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Career Assessments: Types & Benefits Score: {{cp.lessonAssetIdToProgress[19365].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[19365].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - Online Career Research Tools Score: {{cp.lessonAssetIdToProgress[19284].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[19284].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Career vs. Job: What's the Difference? Score: {{cp.lessonAssetIdToProgress[18964].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18964].bestScoreQuestions}}  Take Quiz Optional
Lesson 14 - Types of Opportunities to Grow in Your Career Score: {{cp.lessonAssetIdToProgress[18946].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18946].bestScoreQuestions}}  Take Quiz Optional
Lesson 15 - How to Advance in Your Career: Process & Expectations Score: {{cp.lessonAssetIdToProgress[18924].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18924].bestScoreQuestions}}  Take Quiz Optional

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Practice Final Exam
Status
CEOE Marketing Education: Practice & Study Guide
Status: Not Started
Practice Chapter Exams
Status
Ch. 1:  CEOE Marketing: Marketing Principles
Status: Not Started
Ch. 2:  CEOE Marketing: Researching, Collecting & Evaluating Data
Status: Not Started
Ch. 3:  CEOE Marketing: Strategies & Segmentation
Status: Not Started
Ch. 4:  CEOE Marketing: Product Management
Status: Not Started
Ch. 5:  CEOE Marketing: Brand Positioning & Consumer Protection
Status: Not Started
Ch. 6:  CEOE Marketing: Pricing Strategies
Status: Not Started
Ch. 7:  CEOE Marketing: Distribution Channels
Status: Not Started
Ch. 8:  CEOE Marketing: The Selling Process
Status: Not Started
Ch. 9:  CEOE Marketing: Customer Service
Status: Not Started
Ch. 10:  CEOE Marketing: Role & Impact of Promotion
Status: Not Started
Ch. 11:  CEOE Marketing: Merchandising
Status: Not Started
Ch. 12:  CEOE Marketing: Security & Safety Issues
Status: Not Started
Ch. 13:  CEOE Marketing: Economics Overview
Status: Not Started
Ch. 14:  CEOE Marketing: Business Structures & Organization
Status: Not Started
Ch. 15:  CEOE Marketing: The Marketing Plan
Status: Not Started
Ch. 16:  CEOE Marketing: Financial Principles
Status: Not Started
Ch. 17:  CEOE Marketing: Business Communication
Status: Not Started
Ch. 18:  CEOE Marketing: Human Resource Management
Status: Not Started
Ch. 19:  CEOE Marketing: Human Relations & Leadership Skills
Status: Not Started
Ch. 20:  CEOE Marketing: Motivation in the Workplace
Status: Not Started
Ch. 21:  CEOE Marketing: Information Management
Status: Not Started
Ch. 22:  CEOE Marketing: Professional Development
Status: Not Started
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