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Question 11.Which of the following information is never included in the financial management section of a business plan?
Question 22.The targeted audience section of the marketing plan _____.
Question 33.What do you call a written document that outlines a business's objectives and the strategy and tactics that it will use to achieve those objectives over anywhere from a three to five year period of time.
Question 44.If a business created a mission statement that said, 'We will make products to make the world a better place,' then what type of mission statement development mistake has occurred?
Question 55.What's a typical timeframe that a business plan addresses?
Question 66.How does a business mission statement relate to marketing?
Question 77.What should a very large company with many different business units do for their mission statement?
Question 88.What question does a business mission statement answer?
Question 99.What should the introduction section of a marketing plan include?
Question 1010.What is a marketing plan?
Question 1111.What is marketing myopia?
Question 1212.Which section of a business plan is generally first but written last?
Question 1313.When writing a marketing plan, the market research & analysis section should consist of _____.
Question 1414.Implementation of the marketing plan should focus on _____.
Question 1515.What's the biggest mistake you can make when preparing a business plan?
Developing Small Business Plans Chapter Exam Instructions
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to them later with the "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will
appear. Click it to see your results. You will lose your work if you close or refresh this page. Good luck!