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Developing Small Business Plans Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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Question 1 1. Which of the following information is never included in the financial management section of a business plan?

Question 2 2. The targeted audience section of the marketing plan _____.

Question 3 3. What do you call a written document that outlines a business's objectives and the strategy and tactics that it will use to achieve those objectives over anywhere from a three to five year period of time.

Question 4 4. If a business created a mission statement that said, 'We will make products to make the world a better place,' then what type of mission statement development mistake has occurred?

Question 5 5. What's a typical timeframe that a business plan addresses?

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Question 6 6. How does a business mission statement relate to marketing?

Question 7 7. What should a very large company with many different business units do for their mission statement?

Question 8 8. What question does a business mission statement answer?

Question 9 9. What should the introduction section of a marketing plan include?

Question 10 10. What is a marketing plan?

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Question 11 11. What is marketing myopia?

Question 12 12. Which section of a business plan is generally first but written last?

Question 13 13. When writing a marketing plan, the market research & analysis section should consist of _____.

Question 14 14. Implementation of the marketing plan should focus on _____.

Question 15 15. What's the biggest mistake you can make when preparing a business plan?

Developing Small Business Plans Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next question. You can skip questions if you would like and come back to them later with the "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. You will lose your work if you close or refresh this page. Good luck!

Business 321: Small Business Management  /  Business Courses
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