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Competitive Intelligence: Process & Strategies

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

What is competitive intelligence (CI)?

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1. Which is a step in the competitive intelligence process?

2. Which is an example of gathering information in the competitive intelligence process?

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About This Quiz & Worksheet

Utilize the quiz and worksheet to quickly find out how much you know about competitive intelligence (CI). The process of CI and different strategies are covered on the quiz.

Quiz & Worksheet Goals

In these assets, you will be tested over:

  • An example of gathering information in the CI process
  • A step in the competitive intelligence process
  • Last step in the CI process
  • What competitive intelligence is
  • The importance of analyzing the info that is gathered in the CI process

Skills Practiced

  • Knowledge application - use your knowledge to answer questions about steps in the CI process
  • Information recall - access the knowledge you have gained about the meaning of competitive intelligence
  • Reading comprehension - ensure that you draw the most important information from the lesson on CI strategies

Additional Learning

If you would like to assess more about these topics, use the lesson titled Competitive Intelligence: Process & Strategies. You can cover these other topics:

  • Characteristics of competitive intelligence
  • Steps involved in the CI process
  • Benefits of using CI
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