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Competitive Intelligence: Tools & Techniques

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

_____ _ is the collection of information to help businesses make informed decisions and compete in their markets.

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1. What does SWOT stand for?

2. Which is the BEST example of a strength in SWOT analysis?

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About This Quiz & Worksheet

Using the quiz and worksheet lets you gauge your knowledge of competitive intelligence. SWOT and an example of a strength in SWOT analysis are topics on the quiz.

Quiz & Worksheet Goals

In these assets, you will be tested over:

  • The benefits of a win-loss analysis for companies
  • Threats in SWOT analysis
  • A collection of information to help businesses make informed decisions and compete in their markets
  • What SWOT means
  • An example of a strength in SWOT analysis

Skills Practiced

  • Reading comprehension - ensure that you draw the most important information from the lesson on competitive intelligence tools
  • Interpreting information - verify that you can read information about a benefit of a win-loss analysis for companies and interpret it correctly
  • Knowledge application - use your knowledge to answer questions about strengths and threats in SWOT analysis

Additional Learning

If you want to discover more details about these tools, use the lesson called Competitive Intelligence: Tools & Techniques. You can cover these objectives:

  • Define competitive intelligence
  • Determine why SWOT analysis is important
  • Explain the purpose of a win-loss analysis
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