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Ch 4: Data Collection Techniques in Psychology

About This Chapter

Watch video lessons and learn about the different aspects of how data is collected during research for psychological use. These video lessons are short and engaging and make learning easy!

Data Collection Techniques in Psychology - Chapter Summary and Learning Objectives

Collecting data is essential to forming the basis for psychological research. The methods used to collect data can vary widely. These methods are the focus of this chapter. You will learn how different sources may be used to collect data to use during research or to form a foundation for a research study. Lessons will help you to identify the sources that may be used when conducting research and help you to see what options are available for a research study. Some of the things you will learn about include:

  • The use of experiments in research
  • Survey use in research
  • Data content analysis
  • The use of existing statistics in research
  • Observational research
  • The use of secondary records in research

VideoObjective
Experiments See how experiments can be used to collect information in social research.
Surveys Learn how surveys, like interviews and questionnaires, can be used to collect data in social research.
Content Analysis Study how content analysis is used to collect data in social research.
Existing Statistics Find out how existing statistics are used to collect data in social research.
How Observational & Field Research Are Used to Collect Data Take a look at how observational (field) research is used to collect data in social research.
Archival Research and Secondary Records Analyze how archival research or secondary records are used to collect data in social research.

6 Lessons in Chapter 4: Data Collection Techniques in Psychology
Using Experiments to Collect Social Research Data

1. Using Experiments to Collect Social Research Data

This lesson explores the basic framework and definition of how an experiment is constructed using two popular social psychology experiments as examples.

Using Surveys to Collect Social Research Data

2. Using Surveys to Collect Social Research Data

There are many techniques to collect information from people. In this lesson, we will explore some of the ways a researcher collects data, as well as looking at some of the risks and benefits.

Using Content Analysis to Collect Social Research Data

3. Using Content Analysis to Collect Social Research Data

This lesson explores what content analysis is and how a researcher can use this technique to explore and collect social data. An explanation of how to use this technique to explore the psychology of other times is also explored.

Using Existing Statistics to Collect Social Research Data

4. Using Existing Statistics to Collect Social Research Data

This lesson explains the primary places a researcher can collect social data from others instead of collecting it themselves. The lesson also reminds researchers of a major pitfall in using other's data.

How Observational & Field Research Are Used to Collect Data

5. How Observational & Field Research Are Used to Collect Data

Psychologists have many different options for where and how to do research. Watch this video to learn more about the difference in field and lab research and the advantages and disadvantages of observational research

Using Archival Research & Secondary Records to Collect Social Research Data

6. Using Archival Research & Secondary Records to Collect Social Research Data

This lesson explores the idea of what happens when researchers already have information and data that they can study. You'll get the chance to look at descriptions of archival and meta-analysis research.

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