An e-business manager must have a bachelor's or master's degree in a subject related to computer science. When seeking entry-level work, prior experience as an intern or volunteer can help an individual break into the field. In October 2016, Salary.com reported that e-business managers earned an annual median salary of $75,381.
E-business managers oversee sales for businesses that market their products directly to consumers via the Internet. E-business, short for 'electronic business,' has seen rapid growth in recent years, and continued growth is predicted due to ongoing expansion of the Internet. Entry-level positions require at least a bachelor's degree, and experience as a volunteer or intern can be an important factor for getting one's foot in the door. Master's degrees and industry certifications are also available.
|Required Education||Bachelor's or master's degree in a computer-related field|
|Other Requirements||Optional certifications available from the ICCEC and computer software companies|
|Projected Job Growth (2014-2024)*||5% for all sales managers|
|Median Salary (2016)**||$75,381 annually|
Sources: *U.S. Bureau of Labor Statistics; **Salary.com
E-business Manager Salary Information
In October 2016, the median salary for an e-commerce sales manager was $75,381, according to Salary.com. In addition, many e-business managers receive benefits such as paid vacation, sick leave and health insurance. Many employers also offer retirement plans, educational reimbursement and stock options. The U.S. Bureau of Labor Statistics predicted a 5% increase in employment for sales managers in general from 2014-2024, which is average growth compared to other career fields.
Career Information for an E-Business Manager
E-business managers enter their careers with a bachelor's or master's degree, usually in computer science, computer information systems or a related field. Courses in these programs include economics, online programming, e-commerce marketing and customer relationship management. Some colleges and universities offer degrees in e-commerce. Students in an e-commerce degree program can expect courses in subjects like computer networks, programming concepts and database systems management. Experience counts in this field, and entry-level job opportunities may go to candidates who have interned, worked or volunteered in an e-commerce setting.
Certifications are available to e-business managers and marketers and can give job seekers an edge over their competition. For example, the Institute of Certified E-Commerce Consultants (ICCEC) offers certifications to experienced e-commerce professionals and those who hold relevant master's degrees. ICCEC offers credentials for Project Manager E-Business Certification (PME), Certified E-Marketing Analyst Certification (CEA) and Master Project Manager (MPM). Other certifications, such as those offered by computer software companies can also be valuable in the field of e-business. Continuing education is important for E-business managers, who must stay abreast of emerging technologies.
Consumer purchases and business-to-business transactions on the Internet have spurred growth in the job market for qualified e-business managers. However, economic influences and foreign outsourcing may temper future demand for these professionals.
In addition to a postsecondary degree, many e-business managers also obtain voluntary certification in order to increase their employability. It is essential for these professionals to maintain an up-to-date knowledge of emerging trends and technologies related to the industry.