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Advertising

Do you look at billboards or ads in the newspaper and re-design them in your head? Are you interested in a sales or customer service career? If so, a career in advertising may be a good fit. Keep reading to learn more about academic programs and job opportunities in this field.

Inside Advertising

The broad field of advertising includes many different types of careers, such as copywriting, graphic design, advertising sales and advertising management. Copywriters prepare written material for print advertisements. These professionals often work closely with clients to create catchy slogans and other copy needed for an advertising campaign. Additional duties may include writing scripts for television or radio advertisements.

Graphic designers determine the visual needs of an advertising campaign. Designers may prepare fonts, illustrations or digital graphics that capture a campaign's intended message.

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