Should I Become a Radio Broadcaster?
Radio broadcasters present news, sports, gossip, music and currents events over the airways to an audience. They may also interview guests and promote local events and festivals. Radio stations often focus their content on a certain subject or area. For example, some stations will play rock or country music, while others will broadcast sporting events or news shows.
In addition to working on the radio, broadcasters may also make promotional appearances. Some of these workers are self employed, which allows them to set their schedules and possibly work from home. However, the radio industry can be stressful, with plenty of deadlines. Many radio stations run 24 hours a day, which might require some late hours.
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|Degree Level||High school diploma (minimum), bachelor's degree|
|Degree Fields||Journalism, communications, broadcasting|
|Experience||Requirements vary by employer|
|Key Skills||Strong speaking, research, reading and writing skills, ability to interview and moderate guests, provide commentary to callers and news stories, technical skill with broadcast automation systems, control and mixer boards, and CD players, and a flexible schedule|
|Salary||$42,010 is the average annual wage for broadcasters working in television and radio (2014)|
Sources: U.S. Bureau of Labor Statistics, job postings by employers
Step 1: Complete Training
Information from O*NET OnLine states that 36% of radio broadcasters have a bachelor's degree, while 27% just have a high school diploma. Education and experience requirements vary by employer, but the U.S. Bureau of Labor Statistics (BLS) reported that radio announcers should have a bachelor's degree to remain competitive in the field. Majors such as journalism, communications or broadcast communication may include courses in speech, news reporting, broadcast writing, sound production and interpersonal communication. Prospective radio broadcasters also must become familiar with Federal Communications Commission (FCC) regulations.
Step 2: Gain Work Experience
Some schools have radio stations that allow students to work on the air. Many aspiring broadcasters enhance their on-air and behind-the-scenes skills by interning or working at a radio station. The on-air experience can also be used in putting together a demo for prospective employers. While interns will perform tasks such as getting coffee and making copies, they may also screen phone calls, edit promotional clips and write scripts. Interning can also help prospective broadcasters develop connections in the field and network so that they can obtain an on-air job.
The BLS noted that radio broadcasters often perform multiple tasks than just speaking on-air. Some tasks future radio broadcasters could learn while working in smaller markets could be updating social media posts, selling advertising space and appearing at promotional events.
Step 3: Begin Entry-Level Work
Employers typically look for candidates with at least one year of radio experience, but sometimes as much as three years. On-air talent could begin by filling-in for other announcers. Although most broadcasting jobs are concentrated in large, urban areas, it's typically easier to break into the field in a small market. At smaller stations, roles may be less specialized, allowing workers to gain broad experience; for example, an entry-level broadcasting position may include working the overnight shift. However, small, privately owned radio stations don't offer much opportunity for advancement, so it may be necessary to change jobs to move to positions of greater responsibility.
Step 4: Move to a Large Market
After gaining sufficient on-air experience, announcers seeking career advancement may need to move to larger markets. Many large-market channels or stations expect announcers to perform other tasks as well, like appearing at promotional events or courting advertisers. Advancement opportunities should be best for experienced announcers who have numerous skills beyond on-air broadcasting.