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BA in Public Relations and Marketing - Project Management

Students enrolled in Ashford University's Bachelor of Arts in Public Relations and Marketing with a specialization in project management program have the opportunity to learn the marketing, management and organizational skills required to work in the marketing and advertising industry. Read more about the Bachelor of Arts in Public Relations and Marketing with a specialization in project management program here.

Official Program Name:

Bachelor of Arts in Public Relations and Marketing with a specialization in project management

School Offering Program:

Ashford University

Degree Level:

Bachelor

Forbes School of Business & Technology

Program Prerequisites:

Students interested in the Bachelor of Arts in Public Relations and Marketing with a specialization project management program should have graduated high school and should be at least 22 years old.

Program Description:

Students enrolled in the Bachelor of Arts in Public Relations and Marketing with a specialization in project management program gain the skills needed to plan, execute, and manage a variety of projects. Specialization courses cover project procurement, quality assurance, and contract management. This program is part of the school's Forbes School of Business & Technologyâ„¢. Online business students also have access to a variety of unique online resources and events, such as online speaker series and webinars featuring business experts from Forbes.

Learning Format:

Online

Program Length:

120 credits.

Financial Aid:

Ashford University offers students several payment options, including cash plans, employer tuition reimbursement, direct employer billing, and military tuition assistance. Qualifying students may be eligible for financial aid.

Certain degree programs may not be available in all states.

For more information about on-time completion rates, the median loan debt of students who completed each program, and other important information, please visit:

http://ashforddisclosures.com/

Tuition, Financial Aid & Start Dates

Since every student is different, there isn't a "one size fits all" for school information. Start dates and tuition often vary between selected programs, and financial aid opportunities are unique to each student's circumstances. to get the most up-to-date and accurate information based on your selected program and circumstances.

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Required Courses for a Bachelor of Arts in Public Relations and Marketing with a Specialization in Project Management:

Degree program and course requirements are subject to change. Contact Ashford University to confirm the most accurate information before enrolling in a program.

Introductory Course Requirements

  • EXP 105: Personal Dimensions of Education (3 credits)
  • PSY 202: Adult Development & Life Assessment (3 credits)

Major Course Requirements

  • MGT 330: Management for Organizations (3 credits)
  • BUS 330: Principles of Marketing (3 credits)
  • BUS 317: Introduction to Advertising (3 credits)
  • BUS 336: Marketing Strategy (3 credits)
  • BUS 339: Marketing Research (3 credits)
  • BUS 340: Business Communications (3 credits)
  • BUS 343: International Marketing (3 credits)
  • BUS 350: Consumer Behavior (3 credits)
  • BUS 352: e-Business (3 credits)
  • CGD 218: Visual Literacy in Business (3 credits)
  • CGD 240: Media Writing & Editing (3 credits)
  • CGD 318: Public Relations Practices & Promotional Writing (3 credits)
  • INF 410: Project Management (3 credits)
  • PHI 445: Personal & Organizational Ethics (3 credits)
  • BUS 421: PR/Marketing Capstone (3 credits)

Project Management Requirements

  • INF 342: Project Quality Assurance (3 credits)
  • INF 336: Project Procurement Management (3 credits)
  • INF 337: Integrated Cost & Schedule Control (3 credits)
  • INF 410: Project Management (3 credits)

Certain degree programs may not be available in all states.

For more information about on-time completion rates, the median loan debt of students who completed each program, and other important information, please visit:

http://ashforddisclosures.com/

Post-Graduation Opportunities

Furthering Your Education:

Graduates of the Bachelor of Arts in Public Relations and Marketing with a specialization project management program could pursue master's degrees in project management or other specialized areas of marketing.

Career Paths:

The Bachelor of Arts in Public Relations and Marketing with a specialization project management program is designed to prepare students to pursue entry-level and managerial positions in corporations, marketing agencies, and more.

Positions that graduates could pursue include but are not limited to:

  • Market researcher
  • Project manager
  • Public relations specialist
  • Promotions manager

Certain degree programs may not be available in all states.

For more information about on-time completion rates, the median loan debt of students who completed each program, and other important information, please visit:

http://ashforddisclosures.com/