How does advertising influence people's purchases?

Question:

How does advertising influence people's purchases?

Role of Advertising:

The marketing department is responsible for augmenting sales. The move is achieved through the use of efficient marketing skills such as advertisements which contribute towards creating awareness about the existence of a product.

Answer and Explanation:

Advertising plays a crucial role in influencing consumer behavior in the following ways

  • The assurance of high-quality products as well as fair...

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The Five Functions of Advertising: Definition & Roles

from TECEP Advertising: Study Guide & Test Prep

Chapter 1 / Lesson 3
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