Question 13. 13. (TCO 4) Successfully distributing goods to customers involves low cost and...

Question:

Question 13. 13. (TCO 4) Successfully distributing goods to customers involves low cost and customer satisfaction. Several steps must take place in order to reach this goal.

Which step need NOT be considered in the physical distribution of goods? (Points : 5)

Order processing Market segmentation Inventory control Transportation

Distribution

Distribution is the practice of making a good or service accessible for customers. This can be done directly or indirectly through distributors. In marketing, it is one of the four elements, along with product, pricing, and promotion.

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Distribution Channels in Marketing: Definition, Types & Examples

from Introduction to Business: Homework Help Resource

Chapter 16 / Lesson 21
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