Relationship marketing examples


Relationship marketing examples

Relationship Marketing:

Relationship marketing focuses on developing and planning marketing strategies to attain long-term customer retention and loyalty rather than focusing on short term goals and individual sales.

Answer and Explanation:

Examples of relationship marketing:

  • Attracting and retaining customers: There is a famous verse - ''Make new friends but don't forget the old ones''....

See full answer below.

Become a member to unlock this answer! Create your account

View this answer

Learn more about this topic:

What is Relationship Marketing? - Definition & Strategies

from Business Strategy: Help & Review

Chapter 6 / Lesson 31

Related to this Question

Explore our homework questions and answers library