What are trade marketing activities?
B2B marketing is a marketing strategy where the company promotes and advertises their products and services to other companies and businesses instead of consumers. Trade marketing activities are effective for B2B marketing.
Answer and Explanation:
Trade marketing activities refers to a marketing strategy wherein companies promote their business, products, and services to potential business partners. It is basically focused on building good relationships with other businesses and companies in order to create a mutual and beneficial partnership. One good example of a trade marketing activity is by entering and joining in trade shows where the company may promote their products and services to other companies that may need such products and services by providing demos or giving out free samples and giveaways.
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fromChapter 6 / Lesson 34