What do the Japanese call the new creative styles of the later 18th century?

Question:

Isolation and Tradition in Japanese Art

Japanese art is heavily influenced by the continent for most of its history, depending on Confucian, Buddhist, and Daoist aesthetics and ethics read through a native Japanese lens. Printing, painting, and wood sculpture are defining genres, and while styles, schools, and visions change throughout its history, Japanese art remains deeply rooted in its preferred media.

Japanese aesthetics and cultural styles, however, truly come into their own with the closure of the country during the Tokugawa Era. This saw the flourishing of the ukiyo-e woodblock printing, the various forms of theatre - especially kabuki and bunraku. By the end of the 1700s, Japan had enjoyed nearly two centuries unto itself to develop unique artistic forms, which continued to reinvent themselves.

Answer and Explanation: