Which/What marketing concepts have you learned thus far that you think are useful and applicable...

Question:

Which/What marketing concepts have you learned thus far that you think are useful and applicable to your current/future job or projects?

Marketing Concept:

The marketing concept is a strategy that a company uses to satisfy its customer's needs. By fulfilling the customer's needs, the firm increases sales, maximizes its profits and gains a competitive advantage over the competitors. A company that uses this strategy believe that consumers are the driving forces of their businesses and hence should be handled with care.

Answer and Explanation:

There are five types of marketing concept that help in achieving effective marketing. These concepts include Production concept, product concept,...

See full answer below.

Become a Study.com member to unlock this answer! Create your account

View this answer

Learn more about this topic:

Loading...
What is a Marketing Concept? - Definition & Examples

from Principles of Marketing: Help and Review

Chapter 3 / Lesson 23
288K

Related to this Question

Explore our homework questions and answers library