- Course type: Self-paced
- Available Lessons: 74
- Average Lesson Length: 8 min
Eligible for Certificate:
Certificates show that you have completed the course. They do not provide credit.
Watch a preview:chapter 1 / lesson 1What is the Conference & Event Sector?
Course SummaryStudy event, conference and meeting management with this convenient online course. This course can help you quickly study event planning on your own schedule so you can pass upcoming tests, supplement your industry knowledge, earn college credit and much more.
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Course Practice TestCheck your knowledge of this course with a 50-question practice test.
- Comprehensive test covering all topics
- Detailed video explanations for wrong answers
About the Course
Study this course to learn the basics of event, conference and meeting management. This course contains bite-sized lessons that cover topics related to event planning, management, food services, event contracts, budgeting, marketing and much more. These resources can be used to learn more about event and conference planning. Use the lesson quizzes and chapter exam to help you solidify your understanding of the material in preparation for a credit-granting exam. The course is available 24/7 on any device that has an Internet connection, so you can study when it suits your schedule and learn at your own pace.
|Event & Conference Planning Overview||Examine the history, sectors and current trends in the event and conference industry.|
|Managing Events & Conferences||Learn about the different aspects of management in event/meeting planning agencies, including financial management, human resource management, quality assurance and crisis management.|
|Coordinating an Event||Discover the different activities and considerations that event planners must make when coordinating an event, such as the event's goals, timeline, budget, booking, accommodations and legal matters.|
|Food Services for Conferences & Events||Identify types of catering and banquet services for conferences and events. Summarize current banquet catering service trends.|
|Contract & Proposal Management for Events||Study the key elements of contracts and proposals, including letters of agreement, informal vs. formal contracts, cancellation policies and more.|
|Creating an Operating Budget for Events||Learn about budgeting components and considerations. Define budgeting concepts such as the master budget, cost overruns, the accounting equation and a budgeted income statement.|
|Event Marketing & Promotions||Examine marketing/promotional planning strategies and considerations, including direct marketing, marketing budgets and integrated marketing communication.|
|Leveraging Technology for Event Marketing||Learn how technology can be used to help with marketing events. Evaluate the purposes of social media marketing and video marketing materials.|
|Event Planning Skills||Recognize the characteristics and skills of successful event planners. Examine effective communication, time management, interpersonal and soft skills.|
|Hiring Staff & Team Building for Events||Learn how event planners go about hiring staff and volunteers for events and conferences. Break down the steps of the overall hiring process and understand the importance of team building.|
Earning College Credit
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