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GACE Marketing Education Test I: Practice & Study Guide

Course Summary

Refer to this comprehensive study guide to reinforce your understanding of marketing strategies, plans and professional development. This course covers all the topics you need to be familiar with when taking the Georgia Assessments for the Certification of Educators (GACE) Marketing Education Test I exam.
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7 chapters in GACE Marketing Education Test I: Practice & Study Guide

Week {{::cp.getGoalWeekForTopic(1, 7)}}
Course Progress Best Score
Lesson 1 - Marketing Research: Definition, Purpose and Role in Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1537].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1537].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - How to Design Market Research Studies Score: {{cp.lessonAssetIdToProgress[50029].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50029].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - How to Establish a Marketing Research Project Score: {{cp.lessonAssetIdToProgress[1538].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1538].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - How to Interpret Marketing Data Score: {{cp.lessonAssetIdToProgress[50030].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50030].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - How to Identify Sources of Error in Marketing Research Data Score: {{cp.lessonAssetIdToProgress[50031].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50031].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - How to Evaluate Survey Questions & Design Score: {{cp.lessonAssetIdToProgress[50032].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50032].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Determining When Marketing Research Is the Best Solution Score: {{cp.lessonAssetIdToProgress[50033].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50033].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - What Are Descriptive Statistics? - Definition and Uses Score: {{cp.lessonAssetIdToProgress[13769].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13769].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(2, 7)}}
Course Progress Best Score
Lesson 1 - Strategies for Reaching Global Markets: Examples & Types Score: {{cp.lessonAssetIdToProgress[13425].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13425].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - International Marketing: The Importance of Global Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1522].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1522].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Breaking Into Foreign Markets: International Marketing Strategies Score: {{cp.lessonAssetIdToProgress[1526].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1526].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Competitive Advantage: The Importance of Strategic Marketing Score: {{cp.lessonAssetIdToProgress[1507].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1507].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - How to Identify Strategic Alternatives in Marketing Score: {{cp.lessonAssetIdToProgress[1511].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1511].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Target Market Strategies for Successful Business Score: {{cp.lessonAssetIdToProgress[1512].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1512].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Ethical & Unethical Target Marketing in Business Score: {{cp.lessonAssetIdToProgress[29953].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[29953].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Market Segmentation: Why Market Segments Are Important to Marketers Score: {{cp.lessonAssetIdToProgress[1540].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1540].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Market Segmentation: Geographic, Demographic, Psychographic & More Score: {{cp.lessonAssetIdToProgress[1541].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1541].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - How to Segment Business Markets Step-by-Step Score: {{cp.lessonAssetIdToProgress[1542].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1542].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Retail Segments, Target Markets and Marketing Strategies Score: {{cp.lessonAssetIdToProgress[1555].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1555].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - Financial Tools, Strategies & Systems Used in Market Planning Score: {{cp.lessonAssetIdToProgress[50079].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50079].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(4, 7)}}
Course Progress Best Score
Lesson 1 - Promotion's Role in the Marketing Mix: Strategy & Success Score: {{cp.lessonAssetIdToProgress[50048].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50048].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Promotion and the Consumer Communication Process Score: {{cp.lessonAssetIdToProgress[1566].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1566].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Goals of Promotion and the Marketing Mix Score: {{cp.lessonAssetIdToProgress[1567].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1567].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Consumer Awareness of Promotion: The AIDA Acronym Score: {{cp.lessonAssetIdToProgress[1568].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1568].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - The Promotional Mix: Target Markets, Buying Decisions & More Score: {{cp.lessonAssetIdToProgress[1570].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1570].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Effects of Advertising on Consumer Buying Behavior Score: {{cp.lessonAssetIdToProgress[1571].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1571].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Types of Advertising: Institutional and Product Advertising Score: {{cp.lessonAssetIdToProgress[1572].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1572].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Advertising Media Choices and Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1573].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1573].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - How Public Relations is Different from Advertising Score: {{cp.lessonAssetIdToProgress[1574].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1574].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - Why Companies Use Public Relations Score: {{cp.lessonAssetIdToProgress[1575].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1575].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Sales Promotion in the Promotional Marketing Mix Score: {{cp.lessonAssetIdToProgress[1576].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1576].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - Consumer Sales Promotion: Definition and Purpose Score: {{cp.lessonAssetIdToProgress[1577].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1577].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Trade Sales Promotion and the Promotional Marketing Mix Score: {{cp.lessonAssetIdToProgress[1578].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1578].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(5, 7)}}
Course Progress Best Score
Lesson 1 - What is Economics? - Definition & Types Score: {{cp.lessonAssetIdToProgress[12279].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[12279].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Market Demand Schedule Score: {{cp.lessonAssetIdToProgress[1923].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1923].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Market Supply Schedule Score: {{cp.lessonAssetIdToProgress[1924].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1924].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - How to Calculate Market Equilibrium Score: {{cp.lessonAssetIdToProgress[1927].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1927].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - How Changes in Supply and Demand Affect Market Equilibrium Score: {{cp.lessonAssetIdToProgress[2362].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[2362].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Economic Scarcity and the Function of Choice Score: {{cp.lessonAssetIdToProgress[1912].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1912].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Opportunity Cost: Definition & Real World Examples Score: {{cp.lessonAssetIdToProgress[1913].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1913].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - How Indicators Influence Market Conditions Score: {{cp.lessonAssetIdToProgress[13664].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[13664].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Understanding Socialism, Communism, and Mixed Economies: Comparison & Analysis Score: {{cp.lessonAssetIdToProgress[12282].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[12282].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - What is a Monopoly in Economics? - Definition & Impact on Consumers Score: {{cp.lessonAssetIdToProgress[37348].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[37348].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Understanding Monopolistic Competition in Economics Score: {{cp.lessonAssetIdToProgress[37349].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[37349].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - What is an Oligopoly? - Definition & Impact on Consumers Score: {{cp.lessonAssetIdToProgress[37350].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[37350].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Competition Within Free Markets: Types & Summary Score: {{cp.lessonAssetIdToProgress[12281].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[12281].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(6, 7)}}
Course Progress Best Score
Lesson 1 - Marketing Career Opportunities Score: {{cp.lessonAssetIdToProgress[50069].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50069].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - How to Maximize Your Internship's Career Potential Score: {{cp.lessonAssetIdToProgress[19286].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[19286].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - How to Create a Great Resume and Cover Letter Score: {{cp.lessonAssetIdToProgress[18958].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18958].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Parts of Your Resume: Sections & Relevant Information Score: {{cp.lessonAssetIdToProgress[21298].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21298].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Tailoring the Content of Your Resume for a Job Score: {{cp.lessonAssetIdToProgress[21299].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21299].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Formatting Your Resume: Layout & Distribution Types Score: {{cp.lessonAssetIdToProgress[21300].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21300].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - The Cover Letter: Importance, Details & Format Score: {{cp.lessonAssetIdToProgress[21301].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[21301].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - How to Avoid Common Job Application Mistakes Score: {{cp.lessonAssetIdToProgress[18961].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18961].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - How to Prepare For Your Job Interview Score: {{cp.lessonAssetIdToProgress[18962].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18962].bestScoreQuestions}}  Take Quiz Optional
Lesson 10 - How to Avoid Job Interview Pitfalls Score: {{cp.lessonAssetIdToProgress[18963].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18963].bestScoreQuestions}}  Take Quiz Optional
Lesson 11 - Career Assessments: Types & Benefits Score: {{cp.lessonAssetIdToProgress[19365].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[19365].bestScoreQuestions}}  Take Quiz Optional
Lesson 12 - Online Career Research Tools Score: {{cp.lessonAssetIdToProgress[19284].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[19284].bestScoreQuestions}}  Take Quiz Optional
Lesson 13 - Career vs. Job: What's the Difference? Score: {{cp.lessonAssetIdToProgress[18964].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18964].bestScoreQuestions}}  Take Quiz Optional
Lesson 14 - Types of Opportunities to Grow in Your Career Score: {{cp.lessonAssetIdToProgress[18946].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18946].bestScoreQuestions}}  Take Quiz Optional
Lesson 15 - How to Advance in Your Career: Process & Expectations Score: {{cp.lessonAssetIdToProgress[18924].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[18924].bestScoreQuestions}}  Take Quiz Optional

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