Introduction to Purpose-Driven Sales

  • Course type: Self-paced
  • Available Lessons: 46
  • Average Lesson Length: 8 min
  • Eligible for Certificate: Yes

    Certificates show that you have completed the course. They do not provide credit.

  • Watch a preview:

    Sales-Oriented Company: Definition & Examples

  • Introduction to Purpose-Driven Sales Practice Test

Course Summary

Assign this course to your sales employees to help them learn useful purpose-driven sales strategies. The course can be accessed at any time, and it can be used to improve your employees' fundamental sales skills.
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8 chapters in Introduction to Purpose-Driven Sales

Course Practice Test

Check your knowledge of this course with a 50-question practice test.
  • Comprehensive test covering all topics
  • Detailed video explanations for wrong answers
Week {{::cp.getGoalWeekForTopic(0, 8)}}
Ch 1. Purpose-Driven Sales & Organizations {{cp.topicAssetIdToProgress[493241].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Sales-Oriented Company: Definition & Examples Score: {{cp.lessonAssetIdToProgress[3788].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[3788].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[3788].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[3788].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - The Role of Sales in an Organization Score: {{cp.lessonAssetIdToProgress[493243].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493243].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493243].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493243].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - What Is the Sales Process? - Steps & Example Score: {{cp.lessonAssetIdToProgress[9526].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[9526].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[9526].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[9526].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Noble Purpose in Organizations: Overview & Example Score: {{cp.lessonAssetIdToProgress[493245].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493245].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493245].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493245].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Characteristics of Purpose-Driven Sales Environments Score: {{cp.lessonAssetIdToProgress[493247].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493247].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493247].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493247].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Characteristics of Purpose-Driven Leaders Score: {{cp.lessonAssetIdToProgress[472403].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[472403].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[472403].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[472403].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Characteristics of Purpose-Oriented Employees Score: {{cp.lessonAssetIdToProgress[472405].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[472405].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[472405].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[472405].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(1, 8)}}
Ch 2. Purpose-Driven Sales Strategies {{cp.topicAssetIdToProgress[493249].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Sales Strategy: Definition, Elements & Implementation Score: {{cp.lessonAssetIdToProgress[56885].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[56885].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[56885].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[56885].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Types of Sales Strategies Score: {{cp.lessonAssetIdToProgress[166241].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166241].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[166241].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166241].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Incorporating Purpose into a Sales Strategy Score: {{cp.lessonAssetIdToProgress[493251].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493251].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493251].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493251].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - B2B Sales Strategies & Tactics Score: {{cp.lessonAssetIdToProgress[166245].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166245].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[166245].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166245].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Customer-Centric Sales: Definition & Strategy Score: {{cp.lessonAssetIdToProgress[157209].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[157209].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[157209].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[157209].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Sales Strategies for Business Growth Score: {{cp.lessonAssetIdToProgress[166317].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166317].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[166317].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166317].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - How to Develop a Sales Strategy Score: {{cp.lessonAssetIdToProgress[166315].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166315].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[166315].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166315].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Sales Strategy: Plan, Template & Examples Score: {{cp.lessonAssetIdToProgress[166239].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166239].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[166239].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[166239].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(2, 8)}}
Ch 3. Noble Sales Techniques {{cp.topicAssetIdToProgress[493253].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Sales Techniques: Types & Applications Score: {{cp.lessonAssetIdToProgress[62251].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[62251].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[62251].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[62251].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Purpose-Driven Selling vs. Quota Selling Score: {{cp.lessonAssetIdToProgress[493255].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493255].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493255].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493255].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Value-Added Selling Technique: Definition & Usage Score: {{cp.lessonAssetIdToProgress[393811].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393811].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[393811].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393811].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - FABS Selling Technique: Explanation & Example Score: {{cp.lessonAssetIdToProgress[393809].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393809].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[393809].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393809].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Competitive Differentiation Selling Technique: Definition & Example Score: {{cp.lessonAssetIdToProgress[493257].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493257].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493257].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493257].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - The Benefits of Assuming Good Intentions in Sales Score: {{cp.lessonAssetIdToProgress[474761].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[474761].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[474761].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[474761].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Techniques for Assisting Customers in the Selling Process Score: {{cp.lessonAssetIdToProgress[50042].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50042].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[50042].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[50042].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(3, 8)}}
Ch 4. Working with Customers in Sales {{cp.topicAssetIdToProgress[493261].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - What is a Customer? - Definition & Overview Score: {{cp.lessonAssetIdToProgress[157155].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[157155].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[157155].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[157155].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Getting to Know Your New Customer Score: {{cp.lessonAssetIdToProgress[57804].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[57804].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[57804].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[57804].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Identifying & Selling to Different Customer Types Score: {{cp.lessonAssetIdToProgress[393805].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393805].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[393805].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393805].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Questioning Techniques to Identify Buyers' Needs & Motivations Score: {{cp.lessonAssetIdToProgress[393807].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393807].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[393807].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393807].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Using Surveys to Anticipate Customer Needs Score: {{cp.lessonAssetIdToProgress[57805].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[57805].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[57805].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[57805].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Writing & Using Customer Impact Stories in Sales Score: {{cp.lessonAssetIdToProgress[493263].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493263].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493263].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493263].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(4, 8)}}
Ch 5. Working with Management in Sales {{cp.topicAssetIdToProgress[493265].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Sales Management: Definition & Function Score: {{cp.lessonAssetIdToProgress[73638].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[73638].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[73638].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[73638].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - The Role of Sales Management in Personal Selling Score: {{cp.lessonAssetIdToProgress[51035].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[51035].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[51035].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[51035].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Understanding an Organization's Sales Strategy Score: {{cp.lessonAssetIdToProgress[493269].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493269].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493269].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493269].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Employee Coachability: Definition, Importance & Example Score: {{cp.lessonAssetIdToProgress[491375].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[491375].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[491375].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[491375].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(5, 8)}}
Ch 6. Building Your Sales Network {{cp.topicAssetIdToProgress[493271].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Intro to Business Networking Score: {{cp.lessonAssetIdToProgress[47362].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47362].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[47362].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47362].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Goals & Strategies for Business Networking Score: {{cp.lessonAssetIdToProgress[47364].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47364].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[47364].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47364].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Making the Most of Networking Opportunities Score: {{cp.lessonAssetIdToProgress[47368].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47368].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[47368].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47368].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Listening Techniques for Business Networking Score: {{cp.lessonAssetIdToProgress[47365].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47365].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[47365].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47365].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Common Mistakes in Business Networking Score: {{cp.lessonAssetIdToProgress[47370].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47370].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[47370].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[47370].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(6, 8)}}
Ch 7. Sales Calls & Presentations {{cp.topicAssetIdToProgress[493273].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - How to Plan & Make a Successful Sales Call Score: {{cp.lessonAssetIdToProgress[393815].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393815].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[393815].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393815].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Pre-Call Planning in Sales: Purpose & Objectives Score: {{cp.lessonAssetIdToProgress[493275].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493275].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493275].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493275].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Good & Bad Openings in Sales Calls Score: {{cp.lessonAssetIdToProgress[493277].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493277].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493277].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493277].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Strategies for Recovering from a Poor Sales Call Score: {{cp.lessonAssetIdToProgress[493279].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493279].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493279].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493279].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - How to Create & Deliver a Sales Presentation Score: {{cp.lessonAssetIdToProgress[393817].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393817].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[393817].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[393817].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Sales Deck: Definition, Purpose & Use Score: {{cp.lessonAssetIdToProgress[493281].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493281].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[493281].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[493281].bestScoreQuestions}}  Take Quiz Optional

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Practice Tests in this course
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