Marketing for Lawyers & Attorneys

Course Summary

This course, comprised of concise, targeted lessons, will help legal professionals increase their efficacy in marketing. Your corporation's employees will learn how to effectively use marketing to maximize your clientele base.
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4 chapters in Marketing for Lawyers & Attorneys

Week {{::cp.getGoalWeekForTopic(0, 4)}}
Ch 1. Marketing Basics for Legal Professionals {{cp.topicAssetIdToProgress[159847].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Services Marketing: The Difference Between Services and Goods Score: {{cp.lessonAssetIdToProgress[1558].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1558].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - How to Write a Marketing Plan Score: {{cp.lessonAssetIdToProgress[146745].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[146745].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - What is SWOT: Situation Analysis in Marketing Score: {{cp.lessonAssetIdToProgress[1509].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1509].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Types of Competitive Advantage: Cost, Product, Niche & Sustainable Advantages Score: {{cp.lessonAssetIdToProgress[1510].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1510].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Marketing Niche: Examples & Overview Score: {{cp.lessonAssetIdToProgress[6627].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[6627].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Various Types of Target Marketing Strategies Score: {{cp.lessonAssetIdToProgress[51022].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[51022].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - How to Identify Strategic Alternatives in Marketing Score: {{cp.lessonAssetIdToProgress[1511].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1511].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - The Marketing Mix: Product, Place, Price & Promotion Score: {{cp.lessonAssetIdToProgress[1513].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1513].bestScoreQuestions}}  Take Quiz Optional
Lesson 9 - Marketing Research: Definition, Purpose and Role in Marketing Strategy Score: {{cp.lessonAssetIdToProgress[1537].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[1537].bestScoreQuestions}}  Take Quiz Optional

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