Social Media for Executives

  • Course type: Self-paced
  • Available Lessons: 25
  • Average Lesson Length: 8 min
  • Eligible for Certificate: Certificate completed Yes

    Certificates show that you have completed the course. They do not provide credit.

  • Watch a preview:

    The Role of Social Media in Business Communication

  • Social Media for Executives Practice Test

Course Summary

This corporate training course on social media for executives is a handy resource to use with your management teams to review professional social media practices. Because these resources can be utilized on mobile devices, they're easy to access anytime.
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5 chapters in Social Media for Executives

Course Practice Test

Check your knowledge of this course with a 50-question practice test.
  • Comprehensive test covering all topics
  • Detailed video explanations for wrong answers
Week {{::cp.getGoalWeekForTopic(0, 5)}}
Ch 1. Introduction to Social Media for Executives {{cp.topicAssetIdToProgress[506861].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - The Role of Social Media in Business Communication Score: {{cp.lessonAssetIdToProgress[15080].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[15080].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[15080].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[15080].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Social Media Platforms for Executives: Types & Uses Score: {{cp.lessonAssetIdToProgress[506863].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506863].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506863].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506863].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Social Media Engagement Fundamentals for Executives Score: {{cp.lessonAssetIdToProgress[506865].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506865].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506865].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506865].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Strategies for Staying Current with Social Media Changes Score: {{cp.lessonAssetIdToProgress[506867].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506867].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506867].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506867].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(1, 5)}}
Ch 2. Impact of Social Media Activity {{cp.topicAssetIdToProgress[506869].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - How Executives Can Benefit From Engaging on Social Media Score: {{cp.lessonAssetIdToProgress[506871].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506871].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506871].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506871].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Impact of Executive Social Media Activity on the Company Score: {{cp.lessonAssetIdToProgress[506873].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506873].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506873].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506873].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Inappropriate Social Media Use for Professionals: Examples & Consequences Score: {{cp.lessonAssetIdToProgress[483065].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[483065].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[483065].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[483065].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Active on Social Media Executives Case Studies Score: {{cp.lessonAssetIdToProgress[506875].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506875].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506875].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506875].bestScoreQuestions}}  Take Quiz Optional
Week {{::cp.getGoalWeekForTopic(2, 5)}}
Ch 3. Social Media & Leadership Goals {{cp.topicAssetIdToProgress[506877].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Setting Goals for Social Media Activity for Executives Score: {{cp.lessonAssetIdToProgress[506879].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506879].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506879].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506879].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Using an Online Presence for Personal Branding Score: {{cp.lessonAssetIdToProgress[417903].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[417903].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[417903].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[417903].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Using Social Media to Position Yourself as Thought Leader for Executives Score: {{cp.lessonAssetIdToProgress[506881].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506881].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506881].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506881].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - Using Social Media to Humanize the Company Score: {{cp.lessonAssetIdToProgress[506883].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506883].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506883].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506883].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - Using Social Media to Amplify Corporate Content Score: {{cp.lessonAssetIdToProgress[506885].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506885].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506885].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506885].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Bridging the Employee-Executive Gap with Social Media Score: {{cp.lessonAssetIdToProgress[506887].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506887].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506887].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506887].bestScoreQuestions}}  Take Quiz Optional
Lesson 7 - Attracting New Talent Through Social Media Score: {{cp.lessonAssetIdToProgress[506889].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506889].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506889].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506889].bestScoreQuestions}}  Take Quiz Optional
Lesson 8 - Social Media Strategy for Executives: Scenario & Application
Week {{::cp.getGoalWeekForTopic(3, 5)}}
Ch 4. Social Media Listening & Sharing Strategies for Executives {{cp.topicAssetIdToProgress[506893].percentComplete}}% complete
Course Progress Best Score
Lesson 1 - Social Media Listening Strategies for Executives Score: {{cp.lessonAssetIdToProgress[506895].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506895].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506895].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506895].bestScoreQuestions}}  Take Quiz Optional
Lesson 2 - Social Media Listening Filters & Layers for Executives Score: {{cp.lessonAssetIdToProgress[506897].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506897].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506897].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506897].bestScoreQuestions}}  Take Quiz Optional
Lesson 3 - Choosing What to Post on Social Media as an Executive Score: {{cp.lessonAssetIdToProgress[506899].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506899].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506899].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506899].bestScoreQuestions}}  Take Quiz Optional
Lesson 4 - The 80/20 Rule in Social Media Posting Activity Score: {{cp.lessonAssetIdToProgress[506901].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506901].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506901].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506901].bestScoreQuestions}}  Take Quiz Optional
Lesson 5 - How to Create a Plan for Social Media Content Score: {{cp.lessonAssetIdToProgress[506903].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506903].bestScoreQuestions}}  Take Quiz Optional
Score: {{cp.lessonAssetIdToProgress[506903].bestScoreCorrect}}/{{cp.lessonAssetIdToProgress[506903].bestScoreQuestions}}  Take Quiz Optional
Lesson 6 - Social Media Weekly Planner: Template for Executives
Week {{::cp.getGoalWeekForTopic(4, 5)}}
Ch 5. Social Media Strategies for Executives {{cp.topicAssetIdToProgress[506907].percentComplete}}% complete

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Practice Tests in this course
Check your knowledge of this course with a 50-question practice test. Once you take the test, you will receive a detailed exam report complete with your personal statistics and even specific lessons to focus on! Take the practice test now
Your detailed study guide will include:
  • Answers and detailed explanations to each question
  • Video lessons to explain complicated concepts
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