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CMMP Exam Study Guide - Certified Marketing Management Professional Final Exam

Free Practice Test Instructions:

Choose your answer to the question and click 'Continue' to see how you did. Then click 'Next Question' to answer the next question. When you have completed the free practice test, click 'View Results' to see your results. Good luck!

Question 1 1. Which of the following is an example of a marketing strategy?

Question 2 2. Your company is experiencing some financial difficulties and needs to increase its profits soon. Which of the following should it NOT do in order to increase profits?

Question 3 3. Tiny Toy Co. spends more than its competitors in designing toys that are 100% safe for children's play before they are sold. The company's mode of social responsiveness is MOST likely _____.

Question 4 4. Name the Four Ps of Marketing:

Question 5 5. Which of the following answer choices demonstrates an example of sustainability in business?

Question 6 6. Once the important questions are answered during the SWOT analysis, managers can begin to place the strengths, weaknesses, opportunities, and threats in the appropriate quadrant of the _____.

Question 7 7. How might a business use ethical target marketing to promote its product?

Question 8 8. What is a primary focus of a CRM system?

Question 9 9. Which of the following is the best example of a purchase that would fall under extended decision making?

Question 10 10. When a mortgage company needs to predict what interest rates will be three years from now, it will use:

Question 11 11. Consumers with psychological problems or a lack of maturity and intelligence that makes it hard for them to make informed purchases are considered to be a _____?

Question 12 12. How do employees benefit from an effective leader?

Question 13 13. In a split brain patient, the _____ has been removed.

Question 14 14. Which is NOT an example of product adaptation?

Question 15 15. A meta-analysis is a specific type of

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CMMP Exam Study Guide - Certified Marketing Management Professional Final Free Practice Test Instructions

Choose your answer to the question and click 'Continue' to see how you did. Then click 'Next Question' to answer the next question. When you have completed the free practice test, click 'View Results' to see your results. Good luck!

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