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Question 1 1. Which of the following is an example of domestic marketing?
Question 2 2. Which of the following terms describes the amount of money left over after taxes?
Question 3 3. Analyze the photo and identify what type of ownership this store exhibits.
Question 4 4. What is the definition of marketing?
Question 5 5. What is the difference between 'average total cost' (ATC) and 'average variable cost' (AVC)?
Question 6 6. Which of the following would be the best example of a nominal purchase decision ?
Question 7 7. Which of the following is NOT one of the 4 P's of the marketing mix?
Question 8 8. When Gluten Free Groceries is making out the monthly order from a fish wholesaler, they decide to drop the tuna and add crab cakes. This is an example of a _____.
Question 9 9. A company wants to find customers who would be interested in a drug and alcohol prevention residential program. They are having difficulty finding segments to target. What type of criteria issue would they be facing?
Question 10 10. Doc's Tomato sauce gives a local grocery store an allowance to help pay for their next newspaper ad as long as Doc's is advertised on the front. What is this an example of?
Question 11 11. Assess the four parts of the promotional mix.
Question 12 12. Compile the five different aspects of business buying behavior.
Question 13 13. Which of the following is NOT a pro for cause-related marketing?
Question 14 14. What is a niche competitive advantage?
Question 15 15. How could Advance Electronics implement a price skimming strategy when it introduces its new game box?
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