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Sales and Marketing: Help & Review Final Exam

Free Practice Test Instructions:

Choose your answer to the question and click 'Continue' to see how you did. Then click 'Next Question' to answer the next question. When you have completed the free practice test, click 'View Results' to see your results. Good luck!

Question 1 1. Advertising plays an integral role in _____.

Question 2 2. Which of the following is a primary benefit of advertising online?

Question 3 3. Which of the following is an example of culture?

Question 4 4. Why is a medical exam considered perishable?

Question 5 5. What is a strategic alternative?

Question 6 6. Carl is buying Catherine's used car. The two are neighbors, and neither is in the car business. Catherine drafts a document that outlines the payments Carl will make, plus 5% interest. Carl drafts his own document with the payments he will make, and purposely doesn't include interest. Neither Catherine or Carl has signed both documents. Which of the following is true?

Question 7 7. Jenna just bought a new car after months of shopping and decision making. What form of marketing would be most helpful to mitigate any post-purchase dissonance that Jenna feels?

Question 8 8. What type of integration is when two or more companies have social relationships that guide their interactions?

Question 9 9. According to the UCC's Article 2, what are the requirements for making a sales contract?

Question 10 10. Which of the following would be the best example of a premium for a retailer selling pancake mix ?

Question 11 11. What is the main difference between a sales-oriented company and a marketing-oriented company?

Question 12 12. What risks does a joint venture between a domestic and foreign company come with?

Question 13 13. What is the name of a segmentation criteria where a segment must be large enough to support developing a specific marketing mix?

Question 14 14. Assess the form of advertising that uses technology to inform consumers of a product or service.

Question 15 15. The method that adapts new employees to the culture of an organization is known as:

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Sales and Marketing: Help & Review Final Free Practice Test Instructions

Choose your answer to the question and click 'Continue' to see how you did. Then click 'Next Question' to answer the next question. When you have completed the free practice test, click 'View Results' to see your results. Good luck!

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