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Basics of Personal Branding Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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Question 1 1. A person's _____ is about how others perceive them, whereas a person's _____ is about how they perceive themselves.

Question 2 2. Theresa is trying to build a personal brand. In order to base her brand on her self-concept, she should first:

Question 3 3. Samir is in a job interview. His interviewer asks him, 'How do you see yourself? What makes you who you are?' The interviewer is asking Samir about his:

Question 4 4. Which of the following is a good example of an aspect of self-concept that should be used in personal branding?

Question 5 5. Uri is applying for jobs. His social media platforms showcase how he's an engaging, funny guy who works well with others. As he applies for jobs, he should:

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Question 6 6. Which of these is an example of a personal brand?

Question 7 7. When thinking about his strengths and weaknesses, Trey looks back through his last few annual performance assessments at work. Which element of assessing strengths and weaknesses is Trey engaging in?

Question 8 8. Lulu prefers to work on her own in a quiet space and to take time to weigh pros and cons before making a decision about how to proceed with a problem. These are examples of:

Question 9 9. Klaus knows that he is a smart guy with an analytical mind. Which of the following is the best way to incorporate these strengths into his personal brand?

Question 10 10. Aliana is building a personal brand. To incorporate her strengths into her brand, she should first:

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Question 11 11. Which of the following is a good reason to build a personal brand?

Question 12 12. Irfan believes that his analytical nature would make him a good manager. Irfan's social media should include:

Question 13 13. Which of the following is NOT an example of branding for a company?

Question 14 14. Julia wants to build a personal brand that promotes her as a talented graphic designer. Her best bet for doing that is to:

Question 15 15. Lulu wants to build a personal brand to help her move up in her career. Which of the following should she include in her personal brand?

Basics of Personal Branding Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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