Business Presentation Design & Delivery Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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Question 1 1. What does the M in A.I.M. stand for?

Question 2 2. Todd is collecting data via a survey to determine how satisfied his company's customers are with the service they receive after purchasing a product. Todd's survey utilizes a scale from 1 to 5 that represents 'very unsatisfied' up through 'very satisfied'. His survey is collecting _____ data.

Question 3 3. Farah is using a bar chart to present the breakdown of customers who purchase her company's core product by hair color. This is an example of which of the following types of data?

Question 4 4. Which visual aid can create excitement by being able to physically manipulate a product?

Question 5 5. Pictures, charts, and tables which help to illustrate data to form a business message are known as _____.

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Question 6 6. Which of the following examples does not follow the guideline of providing accurate visuals?

Question 7 7. Fun Town added photos of laughing families and smiling children to its slideshow to demonstrate how much consumers love their product. What is the role of visual communication in this example?

Question 8 8. What visual aid is a non technological option and consists of very large printed picture that are sometimes laminated for durability?

Question 9 9. Fun Town wanted their shareholders to increase their investments in ride safety. The marketing team decided to show photos of injuries that customers sustained from their competitors who enacted new rides, but did not spend the money on additional security measures. This is an example of visuals _____.

Question 10 10. What is NOT a way to make a message stick?

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Question 11 11. Alex needs to convey some precise financial information to his company's Board of Directors in a quarterly report. How should he present this information?

Question 12 12. An electronics store claimed, without any credible data, that sales of a particular 4DTV had increased after hiring a new group of sales representatives. Management displayed this information graphically on a bar chart and included it in a monthly report. Which of the following guidelines is not being followed?

Question 13 13. Aubrey is putting together her small business's quarterly report and has decided to include some pie charts to help explain the recent sales data and future projections. This is an example of what visual role?

Question 14 14. Visual graphics_____, while textual graphics _____.

Question 15 15. Which of the following would NOT be part of analyzing an audience?

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Question 16 16. The use of visuals in online slideshare programs are an example of how a well-prepared visual communication message can _____.

Question 17 17. What are created by using large pads of paper displayed on an easel platform?

Question 18 18. Your company sells a weight loss shake, and 25% of your consumers have lost weight by drinking it. You then advertise that 75% of consumers lost weight by using the product in a bar chart in a commercial. Which of the following guidelines is the company not adhering to?

Question 19 19. Which visual aid is a combination of several forms of communication: audio, video, text and animation?

Question 20 20. What is an easy way to remember how to create an audience-centered presentation?

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Question 21 21. Why should a company refrain from downplaying or ignoring negative data about a product?

Question 22 22. Which of the following types of charts is best used to show cumulative totals?

Question 23 23. Which visual aid uses inanimate or live objects that help capture a viewer's attention?

Question 24 24. What are ethical considerations?

Question 25 25. What does it mean for a presentation to be audience-centered?

Business Presentation Design & Delivery Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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