CMMP Exam: Internet Marketing Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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Question 1 1. What is the best way for companies to ensure that communication technology is used wisely?

Question 2 2. Which of the following is a problem with Internet marketing/e-commerce?

Question 3 3. Which of the following should be done when using a cell phone for business?

Question 4 4. What percentage of Internet users are active social media users?

Question 5 5. Which company may not be profitable on an international, sustained basis?

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Question 6 6. What is the best reason to send emails in a business environment?

Question 7 7. A diaper company developed a diaper product for some overseas markets that contained smaller amounts of diapers, a smaller price and the ability to be stocked in stores with smaller shelf space. Which of these concepts does this best illustrate?

Question 8 8. An informational article that has no reference to a brand or company but appears as a suggested post on a Facebook feed is considered a form of _____.

Question 9 9. What ways make it possible for global Internet marketing to occur easily?

Question 10 10. An article in a blog or online newspaper that contains banner ads around it is a form of _____.

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Question 11 11. E-commerce is _____.

Question 12 12. Texting is best used for ...

Question 13 13. Tom is marketing to teenagers. What form of social media marketing would most likely work best for him and why?

Question 14 14. To determine the company involved in a native ad campaign, the viewer can do which of the following?

Question 15 15. What type of technology is used internally for the company to communicate, promote and share industry/product news?

CMMP Exam: Internet Marketing Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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