Competitor Identification & Analysis Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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Question 1 1. Which is a goal of competitor analysis?

Question 2 2. What is one way to identify business competitors?

Question 3 3. Why is competitor analysis needed for companies?

Question 4 4. Which is the BEST way to gather information from potential customers?

Question 5 5. What are indirect competitors?

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Question 6 6. Why is it beneficial to buy your competitor's product?

Question 7 7. Which is NOT important when analyzing competitors?

Question 8 8. What is competitor analysis?

Question 9 9. Which is included in conducting research in a competitor analysis?

Question 10 10. Which of the following is a benefit of joining an association?

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Question 11 11. What are competitors?

Question 12 12. Understanding your competitors' strengths and weaknesses allow you to determine how you can _____.

Question 13 13. What are some types of things you might learn from an analysis of your competitors?

Question 14 14. What could be determined by using a focus group?

Question 15 15. Which is a strategy for competitor analysis?

Competitor Identification & Analysis Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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