What is the first step to finding your market?
Which of these is a customer need that can be met by purchasing a dog chew toy?
What is a market?
Customers are satisfied when _____________.
What term best describes a way to organize products into categories?
What are examples of how companies provide after-sales services to customers?
What is an example of the product classification for home buying?
What do customers most expect from customer service staff during complex purchases?
What is the purpose of using a CTQ tree?
When collaborating with others to develop a CTQ tree, it is necessary to involve which one of the following?
What term best describes the definition: A mapping process that helps to create a diagram of characteristics of a service?
What steps are taken when developing CTQ trees?
For the purposes of predicting customer needs, how are current customers and non-consumers related?
Why is it a good idea to study the needs of your current customers?
Who are non-consumers?
What BEST describes predicting customer needs?
In means-end analysis, what do benefits and consequences consider?
What do values in the means-end approach consider?
What are the three characteristics of the means-end approach?
In means-end analysis, which of the following is considered under features?
What state of the needs assessment process involves the discovery of needs and gaps?
What is the best explanation of a gap?
What's the best explanation of a needs assessment?
What step is after data gathering and analysis in a needs assessment?
What is the first step to know your customers' needs?
What should a product's importance reflect?
After you know your customer's name, what two questions might you ask in order to continue getting to know them?
What do you need to know about your customer before you finalize the purchase?
Which of these products matches the market that needs to figure out how to potty train their kids?
How long are products used when customers purchase complex products?
Identifying Customer Needs Chapter Exam Instructions
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