Login

Impact of Digital Communication Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

Page 1

Question 1 1. On a country-wide level, increases in digital communication are most likely to lead to which of the following?

Question 2 2. In Ecuador, the increase in digital communication technologies was linked to _____.

Question 3 3.

As a result of increased digitization, Latin America experienced _____.

I. an increase in jobs

II. an increase in revenues

III. a decrease in crime

Question 4 4.

Which of the following companies have been best positioned to take advantage of increased digitization?

I. AT&T

II. Netflix

III. Comcast

Question 5 5.

Which of the following is an example of a digital communication technology?

I. Internet

II. Smartphone

III. Book

Page 2

Question 6 6. Tyrone wants to try out a new restaurant with his girlfriend. He makes a 4:00 PM reservation for a pricey multi-course Christmas dinner for two. Though when they arrive on Christmas day, excited about their gourmet feast, they find that the fancy dinner does not begin until 8:00 PM. Tyrone is furious, but since they have nowhere else to go, they stay and order off of the regular menu. Upon returning home, Tyrone checks the advertisement for the Christmas dinner on the restaurant's Facebook page and sees no mention of a 8:00 PM starting time. He submits a very negative review of the restaurant. How should the manager handle this situation?

Question 7 7. A research technique that is used to determine how consumers feel about a company's product or brand is _____.

Question 8 8. Why is it important for companies to be active participants in electronic communities?

Question 9 9. Communication messages posted on Facebook and Twitter are examples of the use of _____.

Question 10 10. What can be damaging to businesses about word-of-mouth marketing websites, such as Yelp?

Page 3

Question 11 11. What happens when we are confronted with information overload?

Question 12 12. How can an organization system help with information overload?

Question 13 13. What is meant by the phrase ''information overload?''

Question 14 14. How have the information age and digital technologies contributed to information overload?

Question 15 15. To help stop information overload, don't attempt to _____.

Page 4

Question 16 16. What is the world-wide network of interconnected computers that allows individuals to share information between users and organization?

Question 17 17. _____ allows business to be handled via cell phones.

Question 18 18. What is the difference between a vlog and a blog?

Question 19 19. _____ is a collection of different ways of using technology that allows people to connect, explore interests, and share activities.

Question 20 20. Which of the following is NOT an advantage of e-commerce?

Page 5

Question 21 21. Texting is best used for ...

Question 22 22. What type of technology is used internally for the company to communicate, promote and share industry/product news?

Question 23 23. Which of the following should be done when using a cell phone for business?

Question 24 24. What is the best way for companies to ensure that communication technology is used wisely?

Question 25 25. What is the best reason to send emails in a business environment?

Page 6

Question 26 26. What is one concern some researchers have about the influence of information technology on our culture?

Question 27 27. Why is this era considered to be the information age?

Question 28 28. How does the Arab Spring demonstrate the impacts of information technology?

Question 29 29. What is a technology revolution?

Question 30 30. Besides information technology, what major area has seen rapid technological growth?

Impact of Digital Communication Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next question. You can skip questions if you would like and come back to them later with the "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. You will lose your work if you close or refresh this page. Good luck!

Communications 106: Communication in the Digital Age  /  Business Courses
Support