Communications 106: Communication in the Digital Age  /  Business Courses

Test Prep Plan - Take a practice test

Take this practice test to check your existing knowledge of the course material. We'll review your answers and create a Test Prep Plan for you based on your results.
How Test Prep Plans work
1
Answer 50 questions
Test your existing knowledge.
2
View your test results
Based on your results, we'll create a customized Test Prep Plan just for you!
3
Study smarter
Study more effectively: skip concepts you already know and focus on what you still need to learn.

Media Literacy Fundamentals Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

Page 1

Question 1 1. What is one reason younger adults are moving more towards the use of streaming media over cable TV?

Question 2 2. Why is Digital Literacy important in connection with Digital Media Products?

Question 3 3. What is a key requirement of Digital Assistants for them to be usable?

Question 4 4. Why have Smartglasses like Google Glass not had wider appeal?

Question 5 5. What example set best describes the difference between Augmented Reality (AR) and Virtual Reality (VR)?

Page 2

Question 6 6. Which one of the following would NOT be considered one of an advertiser's intentions?

Question 7 7. Which of the following is NOT a purpose for mass communication?

Question 8 8. Which term refers to the means of communication, such as radio, television, magazines, or the Internet.

Question 9 9. The invention of the printing press in the _____ marked an important milestone for mass media communication.

Question 10 10. Which of the following would involve simultaneous contact with two or more other forms of media?

Page 3

Question 11 11. The knowledge gap hypothesis was first proposed in _____.

Question 12 12.

Why might the knowledge gap exist?


I. Individuals with better educations have better background information to appreciate new knowledge.

II. Individuals with a higher socioeconomic status are more likely to have a better education.

III. Individuals with a better education may be able to find sources of information better than those with little to no education.

Question 13 13. The original concepts in the knowledge gap hypothesis primarily centered around information in the field(s) of _____.

Question 14 14. Which of the following notions with respect to the knowledge gap hypothesis is TRUE?

Question 15 15.

The knowledge gap hypothesis tries to contrast knowledge acquisition in light of _____.


I. Socioeconomic status

II. Genetics

III. Education

Media Literacy Fundamentals Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

Support