Sustainable & International Marketing Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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Question 1 1. Which of the following is an example of global marketing?

Question 2 2. Why is sustainability profitable for companies from a financial viewpoint?

Question 3 3. Why are companies positioning themselves towards international growth and global marketing?

Question 4 4. Your company has to pay a fee for the domestic company due to the fact that they supply you with certain specific products and that you are using their recipe. Which of the choices describes this fee?

Question 5 5. Which is NOT an example of product adaptation?

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Question 6 6. Tanner's International wants to start exporting to a foreign market. Due to the fact that your boss is traditional, he prefers the traditional exporting technique. Which of the following would be the best argument you could use to advise a different technique?

Question 7 7. Which of the following is an example of global marketing standardization?

Question 8 8. What is it called when a domestic firm buys part of a foreign company or partners with a foreign company to create a new business?

Question 9 9. What are quantities set of how much of a specific product is allowed into a country during a time period?

Question 10 10. If a potential international country market does not have paved roads for transportation, a marketer would consider this an issue with which of the following?

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Question 11 11. Which of the following is a problem with Internet marketing/e-commerce?

Question 12 12. How is culture sustained in an organization?

Question 13 13. E-commerce is _____.

Question 14 14. What three areas of economics are marketers most concerned with in selecting a market?

Question 15 15. Why is Google held as an example of a company focused on sustainability?

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Question 16 16. What kinds of strategies do leaders of sustainable businesses adopt?

Question 17 17. When marketers decide to enter an international market, the first thing that they should do is:

Question 18 18. What does GDP stand for?

Question 19 19. This McDonald's menu from India is an example of which of the following?

Question 20 20. Which of the following is an example of domestic marketing?

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Question 21 21. The method that adapts new employees to the culture of an organization is known as:

Question 22 22. What is a major fear caused by global marketing?

Question 23 23. Which of the following is NOT an example of a sustainable business practice?

Question 24 24. A small country feels that its rights in international trade are being broken by a larger and more influential country. Which international organization can help mediate the dispute?

Question 25 25. What ways make it possible for global Internet marketing to occur easily?

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Question 26 26. What are the four key areas to consider for global marketing?

Question 27 27. Identify the entity that has NOT significantly benefited by GATT:

Question 28 28. When hiring new people, organizations use a selection process to determine which two things?

Question 29 29. You are working for a manufacturing company in Chicago. Your boss has not improved his product for many years, has not changed the marketing strategy, but he owns several companies and yours is not a priority. You are not satisfied because the company is operating at a loss and you may lose your job. Which of the following is likely true for your company?

Question 30 30. Buddy is very concerned with supporting the culture of his business, Brick Head's Pizza. He decides to hire a new manager, named Tank, for the pizza chain. Why did he MOST likely hire Tank?

Sustainable & International Marketing Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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