Communications 106: Communication in the Digital Age  /  Business Courses

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Television & Movies in the Digital Age Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

Page 1

Question 1 1. Product placement has numerous benefits for businesses, including all of these EXCEPT which?

Question 2 2. Film adaptations come from what type of originating source?

Question 3 3. A franchise film has this predominant characteristic:

Question 4 4. What is a tentpole film?

Question 5 5. Under what business model do corporate-independent film studios operate?

Page 2

Question 6 6. Which one of the following is NOT one of the ten largest US film studios?

Question 7 7. What type of film studio has the capability to create films, distribute them, and exhibit them themselves?

Question 8 8. Which film studio owns and distributes the Star Wars, Pirates of the Caribbean and Marvel comic series of films?

Question 9 9. What is exhibition in film production?

Question 10 10. What is a platform rollout?

Page 3

Question 11 11. Why is cloud computing efficient for filmmakers?

Question 12 12. What is a movie pitch?

Question 13 13. Television grew out of which two other mass media?

Question 14 14. Around what time did television become a mainstream broadcast medium?

Question 15 15. Which of the following best describes Physicist Alan Campbell-Swinton's contribution to television?

Page 4

Question 16 16. Rivalry between cinema and television brought about which developments?

Question 17 17. What might be an advantage of simultaneous release?

Question 18 18. Why do micro cinemas offer an alternative to big screen movie theaters?

Question 19 19. What is series cinema?

Question 20 20. Why are large format camera lenses being used in filmmaking?

Page 5

Question 21 21. When did cable television first appear in the United States?

Question 22 22. On cable television, what is meant by on-demand programming?

Question 23 23. What did the Cable Television Consumer Protection and Competition Act of 1992 do to the cable industry?

Question 24 24. What is meant by cord-cutting in terms of cable television?

Question 25 25. How is DVR usage changing?

Page 6

Question 26 26. What does TV Everywhere refer to?

Question 27 27. What is the biggest challenge now being faced by cable companies?

Question 28 28. What is the difference between broadband and bandwidth?

Question 29 29. Which of these is an example of product placement in a film?

Question 30 30. Independent film studios _____.

Television & Movies in the Digital Age Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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