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WEST Business & Marketing Education: Purpose of Communication Chapter Exam

Exam Instructions:

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

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Question 1 1.

Analyze the statement below and indicate which of the Five S's of goodwill is most represented by it.

Sarah keeps a stack of thank you notes in her top desk drawer so that when she sees one of her employees doing something outstanding, she can quickly write them a note to show her appreciation.

Question 2 2. Gerald needs to communicate with a large number of people but needs to customize it with relative ease. Which communication channel would be a good choice for Gerald?

Question 3 3. In response to a local news event, Jim had a quick meeting with his team to discuss options then sent out a memo to all of the company employees. What communication channels did Jim employ?

Question 4 4. Why is it important to ensure that you give an audience a chance to respond?

Question 5 5. What are the Five S's of a goodwill message?

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Question 6 6. In analyzing her audience, Joan noticed that the company that they worked for had recently laid off many workers. What should Joan carefully analyze about her audience because of this?

Question 7 7. Jackson needs to get his work team to stop what they've been passionately working on and, instead, tackle a less exciting assignment and complete it by Friday. Which type of message should Jackson utilize?

Question 8 8. Why should a speaker analyze the audience during speech preparation?

Question 9 9. Analyze the messages below and indicate which one would be considered a goodwill message.

Question 10 10. If the message is about conveying procedures or instructions, what type of message should be used?

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Question 11 11. What are guides to individuals' behavior that can help create an effective message?

Question 12 12. In her haste, Kelly sent out an email to customers that was accidentally offensive. Because of this, a large number of subscribers chose to opt out. Analyze the statements below and indicate the one that best describes the problem Kelly's company will have because people chose to opt out?

Question 13 13. What are the four channels of communication?

Question 14 14. Sarah wants to deliver an effective speech. Therefore, she needs to make sure her speech is:

Question 15 15. What is one disadvantage to using a visual communication channel?

WEST Business & Marketing Education: Purpose of Communication Chapter Exam Instructions

Choose your answers to the questions and click 'Next' to see the next set of questions. You can skip questions if you would like and come back to them later with the yellow "Go To First Skipped Question" button. When you have completed the practice exam, a green submit button will appear. Click it to see your results. Good luck!

WEST Business & Marketing Education (038): Practice & Study Guide  /  Business Courses
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