Flashcards - Marketing Research

Flashcards - Marketing Research
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Primary data
Raw data, also known as primary data, is data collected from a source
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value
A-Values are numerical values used in the determination of the most stable orientation of atoms in a molecule , as well as a general representation of steric bulk
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Secondary data
Secondary data refers to data that was collected by someone other than the user
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experiment
An experiment is a procedure carried out to support, refute, or validate a hypothesis
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9 cards in set
Front
Back
experiment
An experiment is a procedure carried out to support, refute, or validate a hypothesis
Secondary data
Secondary data refers to data that was collected by someone other than the user
value
A-Values are numerical values used in the determination of the most stable orientation of atoms in a molecule , as well as a general representation of steric bulk
Primary data
Raw data, also known as primary data, is data collected from a source
belief
Belief is the state of mind in which a person thinks something to be the case, with or without there being empirical evidence to prove that something is the case with factual certainty
values
Reference ranges for blood tests are sets of values used by a health professional to interpret a set of medical test results from blood samples
geographic
Geography is a field of science devoted to the study of the lands, the features, the inhabitants, and the phenomena of Earth
psychographic
Psychographics is the study of personality, values, opinions, attitudes, interests, and lifestyles
Reference groups
A reference group is a group to which an individual or another group is compared

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