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Flashcards - Types & Influence of Mass Communication & Media

Flashcards - Types & Influence of Mass Communication & Media
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public sentiment
The desires, wants, and thinking of the majority of the people - or the collective opinion of the people of a society or state on an issue or problem - is called public opinion
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media industry
The mass media is a diversified collection of media technologies that reach a large audience via mass communication
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Mass communication
Mass communication is the study of how people and entities relay information through mass media to large segments of the population at the same time
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agenda setting theory
Agenda-setting theory describes the "ability [of the news media] to influence the salience of topics on the public agenda
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8 cards in set
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agenda setting theory
Agenda-setting theory describes the "ability [of the news media] to influence the salience of topics on the public agenda
Mass communication
Mass communication is the study of how people and entities relay information through mass media to large segments of the population at the same time
media industry
The mass media is a diversified collection of media technologies that reach a large audience via mass communication
public sentiment
The desires, wants, and thinking of the majority of the people - or the collective opinion of the people of a society or state on an issue or problem - is called public opinion
Blogging
A blog is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries
lurked
In Internet culture, a lurker is typically a member of an online community or PLN who observes, but does not actively participate
propaganda
Propaganda is information, especially of a biased nature, used to promote or publicise a particular political cause or point of view
internet
The Internet is the global system of interconnected computer networks that use the Internet protocol suite to link devices worldwide

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