Informative Speaking: Purpose and Types Video

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  • 0:01 What Is an Informative Speech?
  • 0:36 Speeches about Objects
  • 0:59 Speeches about a Process
  • 1:20 Speeches about an Event
  • 1:55 Speeches about Concepts
  • 2:50 Lesson Summary
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Lesson Transcript
Instructor: Kat Kadian-Baumeyer

Kat has a Master of Science in Organizational Leadership and Management and teaches Business courses.

Informative speeches are written to inform your audience about a topic. There are several classifications that can be used depending on the purpose of your speech.

What Is an Informative Speech?

How many times have you attended the lecture hall at school to find your professor on stage telling the students about some philosophy mumbo jumbo? Too many, huh?

Well, what your professor is doing is delivering an informative speech, and it is done to inform the audience about a topic. After all, his job is to educate you, and he is doing this by presenting material to you and your fellow classmates on a particular subject.

This type of speech falls into several categories. They are:

  • Objects
  • Processes
  • Events
  • Concepts

Let's check out how each is used.

Speeches about Objects

So, if you're going to talk about a famous person, like Abe Lincoln, your speech would be considered a speech about an object. Objects are things that exist in the world. Objects don't only include people. It could be places or even things. In fact, a speech about breeds of cats falls into this category. This speech is merely used to talk about something that has a physical value.

Speeches about a Process

Now, if you are planning on telling the audience how to do something, this would be a speech about a process. Simply stated, it is designed to explain a series of activities that end in a result. Think about a celebrity chef on that major food TV network. When he describes the steps in making a cheese soufflé, he is really giving a speech about a process.

Speeches about an Event

Suppose you want your audience to know about the things that led up to your arrival on stage. You would deliver a speech about an event. This means you would present information about past, present and future happenings. You might begin with your birth, then move to your first years in school, the time you didn't make the cut for the little league team, and then move all the way to present times.

When writing a speech about an event, keep in mind that it should be put together in a logical way. Use the chronological order to lay out the details in a timeline so the audience understands the progression of the event.

Speeches about Concepts

When you want to talk to your audience about a more abstract topic, like religion, a speech about concepts is your choice. This means delivering information about theories, ideas and beliefs. This category is probably the most challenging for the speechwriter. This is mostly because concepts can be abstract. This means they have no physical existence.

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