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Patterns of Organization for Informative Speeches

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  • 0:03 What is an Informative Speech
  • 0:59 Organizing Your Speech
  • 2:49 Lesson Summary
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Lesson Transcript
Instructor: Kat Kadian-Baumeyer

Kat has a Master of Science in Organizational Leadership and Management and teaches Business courses.

Informational speeches are designed to inform an audience about a topic. The information should be organized so it is clear, logical and easy to understand and follow. The pattern of organization depends greatly on the information presented.

What Is an Informative Speech?

In order to better understand how to actually organize your speech, it is important to know what an informative speech is. This type of speech is written simply to inform the audience about a topic. You are not trying to convince them of anything. You are not even asking them to do anything. You are merely stating facts. Much like this lesson.

Start with a topic. It can be anything. Maybe you want your audience to know how to build a car that runs on vegetable oil, or about the various wine regions of California.

Once you choose your topic, develop your thesis statement. This is the main idea or central purpose of your speech.

Research comes next. Now, if you are writing an informative speech, you probably know a thing or two about the topic. So, start there and add other interesting facts as needed. Once you've done that, you are ready to organize the speech, and there are several ways you can do this.

Organizing Your Speech

Depending on your topic, there are a few good ways to keep the information organized and easy for your audience to understand.

You could talk about things in a chronological order. This means arranging the information on a timeline. This will work if you are taking your audience on a journey through time. A speech about the history of Halloween may begin with talking about the harvest season in Gaelic culture and end with modern trick or treating.

If you are going more with a speech that describes a geographical place or various parts of a whole topic, spatial organization works. It involves following a pattern of direction. This type of organization would be perfect for a speech about the countless types of sausages found in the United States. Let's see, there are hot dogs, bratwurst, Andouille, chorizo … well let's leave it at that. It's not even lunchtime yet.

Cause and effect is a way to demonstrate the relationship between two things and can be used for a speech that demonstrates how the Internet made global commerce possible.

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