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Sales Pitch Lesson Plan

Instructor: Dana Dance-Schissel

Dana teaches social sciences at the college level and English and psychology at the high school level. She has master's degrees in applied, clinical and community psychology.

What are sales pitches and what makes them effective? This lesson plan explores the notion of the sales pitch with the support of a text lesson. An activity provides practice with the sales pitch.

Learning Objectives

Upon completion of this lesson, students will be able to:

  • Define ''sales pitch''
  • Explain how to give a sales pitch
  • Distinguish between different types of sales pitches
  • List the qualities of an effective sales pitch

Length

45 to 90 minutes

Curriculum Standards

  • CCSS.ELA-LITERACY.RST.11-12.2

Determine the central ideas or conclusions of a text; summarize complex concepts, processes, or information presented in a text by paraphrasing them in simpler but still accurate terms.

  • CCSS.ELA-LITERACY.RST.11-12.3

Follow precisely a complex multistep procedure when carrying out experiments, taking measurements, or performing technical tasks; analyze the specific results based on explanations in the text.

  • CCSS.ELA-LITERACY.RST.11-12.4

Determine the meaning of symbols, key terms, and other domain-specific words and phrases as they are used in a specific scientific or technical context relevant to grades 11-12 texts and topics.

  • CCSS.ELA-LITERACY.RST.11-12.9

Synthesize information from a range of sources (e.g., texts, experiments, simulations) into a coherent understanding of a process, phenomenon, or concept, resolving conflicting information when possible.

Materials

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