Social Media Weekly Planner: Template for Executives

Instructor: Beth Hendricks

Beth holds a master's degree in integrated marketing communications, and has worked in journalism and marketing throughout her career.

Want to be active on social media, but aren't sure what to post? In this lesson, you'll find a resource you can download and customize for planning all of your social media engagement.

Social Media Plans

Knowing what to post to social media - and when - should seem like something that comes easily, right? But, engaging on social media day after day and week and week can create uncertainty, repetition, and uninspired posts that fall flat with your target audience.

Using a social media planner, like the one put together for you below, can help as you plot out your social media strategy a week at a time. A good social media planner can be set up weekly or monthly, and should include any relevant themes for the messaging you want to convey, the dates, topics or content ideas, your target audience and even the channel or channels you want to share your content on.

This planner template gives you a place to write in monthly, weekly, and daily themes, titles of the content you want to share, and the best platforms for that content.

Social Media Weekly Planner

social, media, planner, template

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