Strategies for Choosing a Data Collection Technique

An error occurred trying to load this video.

Try refreshing the page, or contact customer support.

Coming up next: The Major Sections of a Research Study According to APA

You're on a roll. Keep up the good work!

Take Quiz Watch Next Lesson
 Replay
Your next lesson will play in 10 seconds
  • 0:07 Data Collection Techniques
  • 1:11 How to Choose
  • 4:11 Lesson Summary
Add to Add to Add to

Want to watch this again later?

Log in or sign up to add this lesson to a Custom Course.

Login or Sign up

Timeline
Autoplay
Autoplay
Speed

Recommended Lessons and Courses for You

Lesson Transcript
Instructor: Devin Kowalczyk

Devin has taught psychology and has a master's degree in clinical forensic psychology. He is working on his PhD.

After figuring out what you are going to study, you, as the researcher, will need to figure out how to study it. This lesson discusses popular ways a researcher can collect data as well as why a researcher would chose a particular data collection technique.

Data Collection Techniques

So you know what you're going to study, you've written your hypothesis and null hypothesis, and you've familiarized yourself with the background research on your topic. The next step is to figure out how you're going to collect the data to test your hypothesis.

We can't talk about how to choose a different technique if you don't know what the techniques are! We will briefly cover the most popular ways a researcher collects data, and then we will look at why each one would be selected. For the sake of ease, let's say you're interested in studying the effects of cookies on productivity.

  • Experiment: defined as manipulating a component to see if the manipulation has an effect on other aspects of the participant.
  • Surveys: defined as collecting opinions and stories from people through questionnaires, interviews, or similar techniques.
  • Archival: defined as a process of reviewing already collected data and analyzing it.
  • Observation: defined as viewing and recording ongoing behaviors in a naturalistic setting.

How to Choose

So we have all of these different ways to study how eating cookies affects your productivity. But, as a researcher, you don't have to do all of them to get your data; all you need to do is pick the one that fits your question you want answered. What do I mean by this?

We are interested in how cookies affect productivity. This is a fairly broad idea. Let's ask a more specific question to illustrate what kind of technique we would want to choose.

Experiment

'Will eating twice a person's normal amount of cookies increase their productivity?'

To unlock this lesson you must be a Study.com Member.
Create your account

Register to view this lesson

Are you a student or a teacher?

Unlock Your Education

See for yourself why 30 million people use Study.com

Become a Study.com member and start learning now.
Become a Member  Back
What teachers are saying about Study.com
Try it risk-free for 30 days

Earning College Credit

Did you know… We have over 160 college courses that prepare you to earn credit by exam that is accepted by over 1,500 colleges and universities. You can test out of the first two years of college and save thousands off your degree. Anyone can earn credit-by-exam regardless of age or education level.

To learn more, visit our Earning Credit Page

Transferring credit to the school of your choice

Not sure what college you want to attend yet? Study.com has thousands of articles about every imaginable degree, area of study and career path that can help you find the school that's right for you.

Create an account to start this course today
Try it risk-free for 30 days!
Create An Account
Support