What is Career Awareness?

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  • 0:03 What Is Career Awareness?
  • 1:17 Building Awareness
  • 3:30 Lesson Summary
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Lesson Transcript
Instructor: Beth Hendricks

Beth holds a master's degree in integrated marketing communications, and has worked in journalism and marketing throughout her career.

Career awareness is understanding the types of jobs available to you and what it takes to be successful in a given field. In this lesson, you'll learn more about career awareness and ways to develop it.

What Is Career Awareness?

Remember when you were a child, with all of the future laid out before you? What did you want to be? Maybe it was something lofty like an astronaut or a rocket scientist. Perhaps you were considering the teaching profession, nursing, or entering the military.

Whatever it was, you had some idea of what you wanted to be when you grew up, but possibly not a full understanding of what it would take to get you there. Or, it could be that you're just exploring the different career options available to you, and hoping for a better grasp of the duties and responsibilities that a particular career brings. You need a career awareness primer to help you develop a complete understanding of your options and paths leading to a happy and successful career.

Career awareness is simply an understanding of the various possibilities for long-term employment and the knowledge necessary to begin work in a career field and progress in that job. While you may be able to name a dozen or more possible career paths for yourself or a friend, there are thousands of jobs available to a willing workforce.

The great thing about developing career awareness is that you are introduced to a variety of exciting career options in various industries that may be of interest to you, where you can excel and progress into a lifelong and rewarding job.

Building Awareness

Career awareness doesn't simply fall in your lap; it requires a bit of time and research to develop a greater understanding of all the options potentially available to you. Your research into career awareness should answer some basic questions:

  1. What are the daily activities and responsibilities of the job?
  2. What type of qualifications will you be expected to have?
  3. What are the work environments and conditions like?
  4. Where are these jobs located?
  5. What does the future look like for this career or industry?
  6. What type of financial potential does this career path hold for you?

Career centers, vocational schools, community colleges, industry publications, and a host of online resources can help you learn more about various career options. Consider finding a career mentor, talking with people working in fields of interest, attending a career day, job shadowing someone in a particular field, checking books out of your local library, and conducting Internet searches to learn more about all the choices available to you.

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