What is Video Production? - Software & Equipment

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  • 0:03 What Is Video Production?
  • 0:23 Step 1: Videography
  • 2:52 Step 2: Post-Production
  • 4:55 Lesson Summary
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Lesson Transcript
Instructor: Melissa Olivieri
There are many types of videos - from instructional programs and music videos to documentaries and feature films. How are movies made? This lesson will examine the two-stage process of video production.

What Is Video Production?

Video production is the two-step process of making movies: videography and post-production. Videography is the process of capturing imagery and sounds with a video camera. Editing the recorded video is known as post-production. Let's examine both steps in greater detail.

Step 1: Videography

The first step in making a video involves capturing images and sounds with a camera. In the past, this process was recorded on film which was then physically altered in the editing suite of a production studio. Film frames were cut and then taped back together in a new sequence. However, due to the rise in popularity of digital technology, digital video recording and editing have become the norm.

For many professional filmmakers, recording video is preceded by a planning stage known as pre-production. This is when they decide what they want an audience to see and hear and what sequence the story of the video will take. This planning may include the use of a storyboard, or sequential plan for a video's audiovisual content.

For example, say a filmmaker wants to make an instructional video to teach someone how to make pancakes. She might first outline the scenes on paper or by typing details into a computer. The filmmaker may use a word processing program or even special software designed specifically for storyboard planning. The outline she creates might look something like this:

  1. Fade in to kitchen. Actor introduces the topic of the video.
  2. Show ingredients list. Show actor pre-heating a griddle in a kitchen.
  3. Actor adds ingredients one at time to a bowl and then mixes.
  4. Then actor uses small ladle to pour batter onto the hot griddle. He flips the pancake after 1-2 minutes.
  5. Actor narrates entire process in one shot.

To give another example, say a videographer is filming a live event, such as a wedding. Rather than creating a detailed storyboard, he may just want to make a list of important shots he wants to get. These could include footage of the bride walking down the aisle, the bride and groom saying 'I do,' and so on.

Another aspect of pre-production may involve collecting the necessary equipment for filming. Of course, what is deemed necessary will depend on budget and what the filmmaker would like to accomplish. Beyond the camera, this could include special lenses, lights and their stands, a tripod, or perhaps a backdrop. A crane might be used in a filming a professional video to help the camera soar to different heights and capture a setting from new perspectives. A camera dolly may be used to provide smooth shots from side to side or forward and backwards. If filming a music video, a stereo system may be needed to play the music while filming so that video can be more easily synced with the music in post-production.

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