Effectiveness of Consumer-Generated Advertising: Pros & Cons


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question 1 of 3

Which of the following is an example of communal marketing?

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1. Which of the following is an example of a sponsored post?

2. Which of the following is NOT a drawback of consumer-generated advertising?

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About This Quiz & Worksheet

Complete the quiz/worksheet combo and measure the depth of knowledge you have about the effectiveness of consumer-generated advertising. Its pros and cons are covered on the quiz.

Quiz & Worksheet Goals

These tools help assess your knowledge of:

  • An example of a sponsored post
  • Example of communal marketing
  • The meaning of an influencer
  • Drawbacks of consumer-generated advertising

Skills Practiced

  • Information recall - access the knowledge you have gained about the type of marketing that involves a company encouraging as many users as possible to share content
  • Reading comprehension - ensure that you draw the most important details from the lesson on consumer-generated advertising and its effectiveness
  • Knowledge application - use your knowledge to answer questions about examples of sponsored posts and communal marketing

Additional Learning

There is more to learn if you access the lesson we've titled Effectiveness of Consumer-Generated Advertising: Pros & Cons. This lesson helps you review more about:

  • How consumer-generated advertising works
  • The purpose of sponsored posts
  • Benefits of consumer-generated advertising