Internet Marketing: Definition & Examples


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question 1 of 3

_____ uses websites, email, advertisements, videos, and blogs.

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1. Which type of Internet marketing has the major drawback of spam?

2. When designing websites as part of your Internet marketing package, you will want to decide whether it is for _____ or _____.

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About This Quiz & Worksheet

The Internet offers a variety of opportunities to market and sell products and services. This quiz and worksheet review different types of Internet marketing and the characteristics that define these methods of advertising.

Quiz & Worksheet Goals

This assessment on Internet marketing covers the following topics:

  • Marketing using websites, email or blogs
  • Designing a website that matches marketing package
  • The value of online ads
  • Goals and benefits of online marketing

Skills Practiced

  • Information recall - access your knowledge on the characteristics of different types of Internet marketing
  • Interpreting information - make sure you can read about Internet marketing and understand the key strategies and goals
  • Knowledge application - use your knowledge to answer questions about the advantages of Internet marketing

Additional Learning

To learn more, read the lesson, Internet Marketing: Definition & Examples. The lesson covers the following objectives:

  • Describe the role of video in Internet marketing
  • Explain how Internet marketing establishes brand identity
  • List the benefits and challenges of email marketing
  • Understand how to use a blog as a marketing tool