Demand Forecasting Techniques: Moving Average & Exponential Smoothing


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What is demand forecasting?

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1. Marissa wants to forecast demand for her business card company. How might she go about analyzing the demand using one qualitative and one quantitative technique?


What is the most current 3-month moving average of the following data set:

January = 800;

February = 900;

March = 800;

April = 1,000

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About This Quiz & Worksheet

In order to check your knowledge of demand forecasting techniques efficiently, use this quiz/worksheet combo. You will be quizzed on what this type of forecasting means and technique styles used.

Quiz & Worksheet Goals

The goals of this quiz and worksheet are to help you check your knowledge of:

  • Technique styles used in this type of forecasting
  • The meaning of demand forecasting
  • Calculating forecast equations
  • The smoothing constant

Skills Practiced

  • Problem solving - use acquired knowledge to solve forecasting practice problems
  • Information recall - access the knowledge you have gained regarding the technique style used in demand forecasting
  • Defining key concepts - ensure that you can accurately define main phrases, such as smoothing constant and demand forecasting

Additional Learning

The lesson called Demand Forecasting Techniques: Moving Average & Exponential Smoothing can help you learn more about this process. Use this lesson to ensure you know the following objectives:

  • Identify examples of qualitative techniques
  • Learn how to use the moving average formula
  • Define exponential smoothing
  • Determine what techniques are used in demand forecasting