How to Create a Digital Marketing Plan

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

A comprehensive digital marketing plan will usually include all of the following EXCEPT:

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1. In a digital marketing plan, the Executive Summary provides _____.

2. When writing a digital marketing plan, it is important that _____.

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About This Quiz & Worksheet

Complete the worksheet and quiz to see how familiar you are with creating a digital marketing plan. The executive summary and what to consider when writing a digital marketing plan are topics on the quiz.

Quiz & Worksheet Goals

You'll see these topics on the multiple-choice quiz:

  • How the executive summary works
  • The 5 Cs Analysis
  • Starting a digital marketing plan

Skills Practiced

  • Information recall - access the knowledge you have gained about parts of a comprehensive digital marketing plan
  • Interpreting information - verify that you can read information about what to consider when creating a digital marketing plan and interpret it correctly
  • Reading comprehension - ensure that you draw the most important details from the lesson on creating digital marketing plans

Additional Learning

How to Create a Digital Marketing Plan is a lesson that allows you to complete the following objectives:

  • Understand why digital marketing plans are created
  • Examine the purpose of business goals
  • Determine what a situation analysis should include
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