Conveying Emotional Messages in Visual Design


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What type of emotion-provoking design element is depicted in this image?

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1. What are the two emotion-provoking design elements in this image?

2. In this image, _____ is being used to draw a viewers attention to the single green leaf that is being highlighted to promote the emotions of nature, harmony, and balance.

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About This Quiz & Worksheet

Emotional messages can be conveyed in visual design in a variety of ways. See what you know about these types of representations by answering questions on important topics, such as specific design elements used in example images, among other related topics.

Quiz & Worksheet Goals

You'll be responsible for the following:

  • Example of a single green leaf that represents harmony and balance in nature
  • Advertisement that convinces people to evacuate from a wildfire
  • Psychological and emotional response evoked in a political ad using a red color saturation

Skills Practiced

  • Reading comprehension - make sure you know the most important information from the lesson on emotional messages in visual design, including an example of a design that uses an element of conversion
  • Making connections - use your understanding of visual designs through television advertisements and how they're connected to convincing people to evacuate from a wildfire
  • Information recall - access the knowledge you've gained regarding the design element that draw a viewer's mind to a specific point in order to evoke a certain emotion

Additional Learning

Feel free to keep learning about emotional messages in the lesson named Conveying Emotional Messages in Visual Design. These areas will be addressed:

  • Explanation of a design element
  • Organizations that use the framing technique
  • Font choices that evoke emotions