Active on Social Media Executives Case Studies


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question 1 of 3

Enterprise social networking is a valuable company tool for all of these things EXCEPT which?

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1. How did David Thodey demonstrate his belief in the power of Yammer for his company?

2. What reason did David Thodey give for his advocacy of enterprise social networking?

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About This Quiz & Worksheet

Gauge your knowledge of an executive social media usage case study with this multiple-choice quiz and worksheet. Among other topics, the quiz requires you to know about David Thodey's advocacy of enterprise social networking.

Quiz & Worksheet Goals

You'll be tested on the following:

  • How companies use enterprise social networking
  • David Thodey showing his belief in the power of Yammer
  • A reason given by Thodey for his advocacy of enterprise social networking
  • What Ginni Rometty sent to express her vision as a leader
  • The opinion of IBM's CEO about enterprise social networking

Skills Practiced

  • Interpreting information - verify that you can read information about enterprise social networking and interpret it correctly
  • Knowledge application - use your knowledge to answer a question concerning the thoughts of IBM's CEO about enterprise social networking
  • Information recall - access the knowledge you've gained about the way Ginni Rometty expressed her vision as a leader

Additional Learning

To learn more about this case study, check out the lesson titled Active on Social Media Executives Case Studies. Below are a few examples of what's covered in this lesson:

  • What enterprise social networking incorporates
  • Unique aspects of David Thodey's approach
  • How Rometty supported the Connections platform