Macro Marketing: Definition, Factors & Examples


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question 1 of 3

What is marketing?

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1. What is macro marketing?

2. What does the macro marketing strategy focus on?

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About This Quiz & Worksheet

The quiz and worksheet will test your knowledge of macro marketing and how it can influence business in a positive way. The topics discussed in this quiz will help you better understand the lesson review.

Quiz & Worksheet Goals

Topics you will be tested on include:

  • The definition of marketing
  • The focus of macro marketing strategies
  • The 4 Ps of marketing

Skills Practiced

  • Information recall - access the knowledge you've gained regarding the definition of macro marketing
  • Knowledge application - use your knowledge to answer questions about the factors important to macro marketing
  • Interpreting information - verify that you can read information regarding the 4 Ps of marketing

Additional Learning

To learn more about a macro marketing and its impact on business, review the lesson called Macro Marketing: Definition, Factors & Examples. The lesson will cover the following areas of macro marketing:

  • Elements of macro marketing strategy
  • The goals of this type of marketing
  • External factors that impact macro marketing strategy