Corporate Image & Issue Advertising: Definition & Examples

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

Which of the following does corporate advertising focus on?

Create Your Account To Take This Quiz

As a member, you'll also get unlimited access to over 79,000 lessons in math, English, science, history, and more. Plus, get practice tests, quizzes, and personalized coaching to help you succeed.

Try it risk-free
Try it risk-free for 30 days. Cancel anytime
Already registered? Log in here for access

1. Which of the following is the main purpose of corporate image advertising?

2. What is a potential hazard of corporate image?

Create your account to access this entire worksheet
A Premium account gives you access to all lesson, practice exams, quizzes & worksheets
Access to all video lessons
Quizzes, practice exams & worksheets
Certificate of Completion
Access to instructors
Create an account to get started Create Account

About This Quiz & Worksheet

The quiz and worksheet will help you determine how much you understand about corporate image and issue advertising. Different examples these advertising types, as well as their purposes, are topics you'll see on the quiz.

Quiz & Worksheet Goals

You can quickly assess your knowledge of:

  • The main purpose of corporate image advertising
  • What corporate advertising focuses on
  • Term for when an organization is ethical and focuses on doing what's best
  • A potential hazard of corporate image
  • Term for when a company takes a stand on controversy with the aim of changing peoples' opinions

Skills Practiced

  • Reading comprehension - ensure that you draw the most important information from the lesson on image and issue advertising
  • Making connections - use understanding of the concept of corporate image advertising to pick out its main purpose
  • Information recall - access the knowledge you have gained about a potential hazard of corporate image

Additional Learning

The lesson called Corporate Image & Issue Advertising: Definition & Examples is available to use if you want to learn more about these advertising concepts. Complete this lesson to:

  • Identify the other name for corporate issue advertising
  • Review the benefits of corporate advertising
  • Analyze examples of corporate image advertising
Support